Lily Pulitzer and KEEL Vodka Team Up for New Drink

Providence, RI (September 5, 2017) – KEEL Partners LLC, the nation’s first premium light spirit at 58 calories, is pleased to unveil ‘Lilly’s Even KEEL,’ a collaborative cocktail with designer Lilly Pulitzer, debuting on Sunday, September 10th at the Ocean House Beach Polo Classic in Watch Hill, RI.

The beautiful and colorful cocktail is composed of KEEL vodka, lemonade, orange bitters, and Elderflower liquor, and is garnished with brightly-colored edible flowers. KEEL is infused with the Butterfly Pea Flower, a color-changing flower that causes the cocktail to naturally change to a blue/purple/pink shade, perfect for the colorful Lilly brand, known for its vibrant, colorful hues and seaside and floral prints.

KEEL joins as the exclusive liquor sponsor of the Ocean House Beach Polo Classic, organized by Cavison Polo Group, along with sponsors Veuve Cliquot, Whispering Angel, Range Rover, Lila Delman real estate and others.

“Lilly’s Even KEEL is the perfect representation of fun, sociability and a balanced lifestyle,” said Bill Dessel, Co-founder, KEEL Vodka. “We hope everyone enjoys this vibrant and delicious drink as they watch what is sure to be an amazing match. It’s the perfect way to close out the summer.”

Beginning at 12:00 p.m., Harvard and Yale, whose first game against each other dates back more than 100 years, will take to the beach for this first-ever, historic match on sand. Tickets for the event are by RSVP only and are available to guests of the Ocean House who book an exclusive Beach Polo Classic package, or by contacting Sean Burke, Cavison Polo Group co-founder, at sean@cavisonpolo.com. For more information visit: www.oceanhouseri.com.

About KEEL

KEEL vodka was conceived with the goal of balancing a lifestyle of good fun, recreation, sport and socialization, with the ability to enjoy smooth and satisfying vodka without the full calories and alcohol content.

KEEL is a premium light spirit crafted to provide even the most discriminating consumer with the ultimate in taste and depth, and with half the calories and alcohol found in traditional vodka. A gluten-free product, KEEL is distilled and bottled in the United States under the strictest guidelines. The tagline, ‘stay balanced,’ is testament to a responsible, enjoyable and balanced lifestyle.

Founders Bill Dessel and Tom McGowan, Rhode Island natives, focused their love of sailing and the seas into their unique vodka brand. And, along with former New England Patriots player and partner Matt Light, have created a spirit that is rapidly evolving into a lifestyle brand. For those in the know, there is no other vodka choice. For more information, please visit www.keelvodka.com.