La Colombe, a pioneer in cold brew and creator of the world’s first-ever textured cold latte, is launching a multi-market integrated advertising campaign designed to make your mouth water.
Kliff Kingsbury has a track record of innovation and success as the master mind of the Air Raid offense. As one of the youngest head football coaches in the league and in his first year as head coach for Arizona, he will now partner with Perfect Hydration Alkaline Water.
Available online, RESPAWN is an all-new mental performance drink mix designed for gamers, by gamers. RESPAWN sits at the center of the gaming ecosystem by helping to enhance the gamers themselves.
As the summer heats up, Calypso is launching new summer-seasonal lemonade flavors to cool you down. Calypso, the originator of the flavored lemonade category, is launching Mango Carrot Lemonade and bringing back Island Wave Lemonade due to popular demand
Wine Water, Ltd., parent company of O.Vine,Inc., launches Chardonnay- and Cabernet Sauvignon-essence water to refresh the “infused water” landscape.
Fresh-tapped coconut supplier Coco Taps has announced partnership with beyond GREEN to launch their new taps, made from corn-based maize.
DIRTY LEMON captures the essence of summer in a bottle with its first limited-edition seasonal release, +aloe. The formula combines the benefits of aloe vera and coconut water to deliver a thirst-quenching daily beverage to hydrate, cool and soothe summer skin.
Mountain Dew and KFC are partnering to electrify their beverage lineup with Sweet Lightning, an out-of-this-sky refreshment lit up with a punch of peach and a touch of honey flavors.
JUST Goods has announced the expansion of the highly successful JUST Infused line.
Flow Alkaline Spring Water, the premium, naturally alkaline spring water brand has announced their 2019 campaign with goop CEO and founder Gwyneth Paltrow.
Vessl, Inc. announced that its innovative bottled tea beverage Tea of a Kind will be on the shelves at 112 Raley’s locations in Northern California and Reno, Nevada.
Elmhurst 1925, maker of simple, nutritious and incredibly delicious plant-based nut and grain milks, is excited to announce the expansion of its Hemp Creamer line with new crowd-pleasing flavors: French Vanilla, Hazelnut and Golden Milk.
New York City-based Hella Cocktail Co., a craft manufacturer of premium nonalcoholic mixers and bitters, presents their newest product to the SFA market and beyond: Hella Bitters & Soda.
Available for pre-order now, Raw Generation has introduced their new Summer Variety Pack consisting of three fresh summer flavors. Shipping on June 12, the trio of fresh and fruity summer flavors consists of Pineapple Pepper, Melon Mint and Spicy Lemonade.