Review: MADE’s New Flavors

MADE is a line of organic beverages that features a variety of lemonade and green tea based flavors. Their latest entries follow this format, with entries including a half and…

From Seed to Bloom: 5 Questions on Chia\Vie

In most cases, successful beverage brands tend to follow the old adage “crawl, walk, run” as - for sure - knowing how to first stand up goes a long way in preventing unnecessary scrapes, stumbles and outright flops. One brand that appears to be following this gradual approach is Chia\Vie, a line of ground chia and fruit smoothies. A year removed from its debut at Expo West 2011, Chia\Vie has gently found its balance, and is most certainly on its feet, albeit in no hurry to start sprinting.

Coca-Cola Finishes Purchase of Majority ZICO Stake

Ending months of waiting, the Coca-Cola Co. has finally purchased a majority stake in Zico Coconut water, consummating a deal that has lingered in the final stages since the early Fall. Independent shareholders of the brand began to receive checks for their stakes in the company earlier this week. Coke’s initial stake in the company, acquired in 2009, was part of a combined $15 million stake that also included a group of entrepreneurs, distributors, celebrities, and others.

Review: Simpli Oat Shakes New Flavors

Simpli, which won BevNET’s Best of 2011 award for “Best Smoothie or Meal Replacement,” is back with a new flavor: Coffee. This product blends their base “Oat Shake” with coffee…

Review: Charley’s Milk

Charley’s Milk is a two flavor line of shelf stable milk drinks that are produced by the MADE Drinks Company (yes, the same people behind the lemonades). Currently available in…

Review: Ubermonster

The latest addition to the ever expanding family of Monster Energy drinks is “Ubermonster,” a brewed, bio-activated product that is packaged in a proprietary glass bottle. In addition, it has…

Launch Update: Big Geyser’s Jerry Reda on Purity, Body Armor

Having helped grow brands like Vitaminwater, Honest Tea and Zico – and before that products like Nantucket Nectars, among others -- Big Geyser has deservedly earned a reputation as one of the best distribution partners for emerging brands in New York City. The company has also leveraged its skill at growing new products into a brand development laboratory, or sorts, for Coca-Cola’s emerging brands group, giving test runs in the city to products like Illy Issimo.

Xyience: Pike Belongs to Different Era

Xyience's management team issued a statement today distancing the company from founder and former owner Russell Pike. Pike, who was found guilty on income tax evasion charges earlier this week, left the company in late 2006. The company is now owned by the Fertitta Brothers, who also own the mixed martial arts association UFC.

Senator Urges FDA to Investigate Energy Drinks

In recent years Senator Richard Durbin (D-Ill.) has pushed for increased oversight of the food, beverage and supplement industry on many fronts; yesterday he sent a letter to FDA Commissioner Margaret Hamburg to investigate caffeine content in energy drinks. Durbin said the letter came after he learned the story of 14 year-old Anais Fournier, who died last December of a cardiac arrhythmia due to caffeine toxicity after drinking two 24 oz. Monster energy drinks over a 24-hour period.

Review: Troop Fuel

Troop Fuel is a 12 ounce energy drink that is available in the customary regular and sugar free varieties. As the name suggests, it has a military oriented brand that…