Cocktail Mixers Push Towards Premium

If you are drinking a premium spirit, why wouldn't you pair it with a premium product? Across the mixer and cocktail-enhancer category, that's the question brands at the Winter Fancy Food Show in San Francisco were asking both consumers and retailers.

Cocktail Crate Announces New Distribution in Target and Sam’s Club

Target will feature the flavors Ginger Bee, Spiced Old Fashioned, Sriracha Margarita, and Maple Whiskey Sour in approximately 300 locations. Sam’s Club will be selling a unique 3 pack gift box containing Spiced OldFashioned, Ginger Bee, and Maple Whiskey Sour in 10 clubs in the Southwest.