Posted: Apr 20, 2012 at 1:16 PM
(Last Updated: Apr 23, 2012 at 12:46 PM)
CocoZona “Espresso” is a blend of coconut water from concentrate, coffee, natural flavor, and natural caffeine (50mg per bottle). Unlike the other coffee enhanced coconut water beverages that are on the market today, this one is not trying to recreate a latte-like flavor. That said, the blend of coconut water and coffee that they have created is a completely different experience. The two flavors are relatively equal in terms of their presence in this drink, which makes it a very refreshing beverage while also hiding the bitterness of the coffee. However, it means that there likely isn’t that much coffee in the drink, which is probably why they have added caffeine to it. Beyond that, the flavor of the coffee could definitely be improved to taste more like brewed coffee. And for something calling itself “Espresso,” we would expect a bolder coffee note. On the outside, the 14.5 oz. packaging looks like the rest of the CocoZona line. While the label uses the tropical beach motif that is synonymous with the coconut water category, the use of an aluminum bottle definitely sets this drink apart from its competition. Despite having an image of a cup of espresso and mentioning espresso multiple times, it still feels as though one could miss that this is a coffee flavored drink. This is likely the result of the full wrap label and the vibrant colors that are used in the drink’s branding. Overall, an improved and more more memorable effort over the flagship CocoZona product. If there is any room for improvement, giving the coffee more pop in both flavor and visual presence are the places to start.