by Upstate Niagra Coop

Product Type

Dairy: Flavored Milk


12 oz Can

Nutritional Info

Nutritional information is not available for this product.


Ingredients are not available for this product.

Bevnet Rating
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User rating
(Not Rated)
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Review: Original Chocolate Milk

Posted: Jun 13, 2012 at 1:47 PM (Last Updated: Jun 27, 2012 at 10:21 AM)
Crave is a full calorie chocolate milk that comes packaged in a shelf stable aluminum bottle-can. What’s inside the bottle is rich and decadent, with a chocolate flavor that’s on par with our typical mainstream chocolate milk. Probably the best comparison for this product’s taste and consistency is melted chocolate ice cream. Nutritionally, this product has 340 calories, 12g of fat, 12g of protein, 3g of fiber. While the fiber and protein content is definitely a plus, we suspect that some consumers will be turned off by the calorie and fat content. Packaging is the product’s best attribute, with a design that is clean and fun, but also effectively communicates what the product is about. The use of an aluminum bottle can makes it stand out, while being shelf stable certainly helps as well. While the name doesn’t explicitly say dairy or chocolate milk, it’s definitely more memorable than being named after a farm (as most dairy products are) and their efforts to make it seem fun are a nice change from images of cows and barns. Overall, as far as full calorie chocolate milk beverages go, this is a solid choice.