(Last Updated: Sep 24, 2014 at 10:01 AM)
Of the two rooibos-based flavors that are currently part of the Fizzleblitz line, we definitely preferred the Raspberry Lime Rooibos flavor. What you have here is essentially a sugar-sweetened raspberry lime rickey (made with 10 percent juice) that has been enhanced with rooibos tea. Interestingly enough, the rooibos tea has no detectable impact on the flavor of the product, which begs the question: why bother adding it? You won’t find an explanation on the bottle either. Further confusing the matter is that the company has included yerba mate, which adds caffeine (not something you’d expect in a rooibos-based drink). Putting that aside, this product is definitely a nice tasting raspberry lime rickey, which is helped by the added raspberry juice and puree. If we were going to reach for a full-calorie soda, this product is, at least from a taste perspective, an enjoyable option. Aside from their slightly confusing decision to promote this is a rooibos product, we’re honestly not that fond of the space theme that the company has created. There’s nothing wrong with it from a design execution perspective, but it seems like something that would be better suited to a functional product or a kids’ drink. And regardless, the mention of Nantucket on the front of the bottle definitely doesn’t below. Overall, we like the taste of the product, but the positioning of the product needs to be improved upon.