Review: Tropical Fusion
Posted: Jan 16, 2015 at 9:49 AM
(Last Updated: Jan 20, 2015 at 4:17 PM)
Marketed as “Chewable Juice,” Harvest Soul’s Tropical Fusion is a blend of high pressure processed juice and bits of seeds, nuts and berries, which the company terms as “chewables.” Starting with the juice base, the product includes cucumber, pineapple, orange, carrot, banana, papaya, lemon and mint. Thanks to the addition of banana, it has a thick body and drinks more like a smoothie. It has a pretty strong orange flavor, which is nice, while the juice as a whole is rather sweet.The chewable ingredients include raspberries, blueberries, golden berries, goji berries, almonds, and pumpkin seeds. We honestly can’t say that we’ve ever seen a whole blueberry floating in a ready-to-drink beverage before, but that’s exactly what you’ll find in this product (there are also whole pieces of the other chewable fruits). It’s a pretty novel approach -- and it also helps counterbalance the more savory flavors of the almonds and pumpkin seeds. Ultimately, we found the first couple of sips of this product to be slightly hard to get used to, but from then on the product becomes pretty addictive. Nutritionally, the product touts its fiber content (5g per bottle), which is certainly the most immediately obvious difference between this product and a regular cold-pressed juice. On the packaging front, the choice of a 12 oz. bottle seems like an appropriate portion for the product. As far as the label and branding, Harvest Soul has slammed the front label with a ton of copy to the point where the product looks visually undesirable. In our opinion, the company should make the text smaller and simplify the messaging such that there’s room to give the brand more prominent placement than it currently has. Lastly, placing mention of the brand's organic certification (which was obtained in December 2014) would certainly help this product. Overall, we like the approach and the execution of the liquid, but the visuals leave something to be desired.