Research Shows Less than Half of American Kids Eat the Recommended Daily Amount of Fruits or Vegetables(1) TARRYTOWN, N.Y., May 22, 2012 /PRNewswire/ — Kraft Foods, the maker of iconic food and beverage brands, announces today the launch of Capri Sun Super V, a new refreshing fruit & vegetable juice drink that kids will enjoy […]
Kraft Foods will eliminate 1,600 positions in North America and relocate its beverages and snacks unit from Chicago, as the food and drink conglomerate prepares to split into two companies, the company announced Tuesday. The company hopes the changes will place it in a stronger position to execute its global sales strategies.
Kraft Foods is planning to launch a new caffeinated version of its MiO “water enhancer” in December, according to an article in the Financial Times. With MiO Energy, Kraft will utilize its vast sales and marketing force and powerful distribution channels to begin competing in a US energy drink market with annual sales estimated at $6 billion.
CINCINNATI, March 16, 2011 /PRNewswire/ — Fruit2O®, the original zero-calorie, fruit-flavored water is hosting the What’s Your Flavor Unique Experience Promotion, offering people the opportunity to choose their unique vacation, much like they choose their favorite Fruit2O flavor. The makers of Fruit2O® know their consumers are looking for flavor and exciting experiences that fit into […]
ON TOP PepsiCo CEO Indra Nooyi has dispelled rumors that she will leave her current position to become the chairman of the Tata Group. In a recent statement, she explained that she “loves” her job with PepsiCo. Link New Leaf Brands has added 17 new distributors throughout the state of California as part of their […]
Financials Celsius Holdings, Inc. announced that CDS Ventures of South Florida, LLC purchased $2,000,000 in shares. Carl DeSantis, formerly Chairman of the Board of Directors of Rexall Sundown, Inc. has additionally, through his majority-owned company CDS, provided $2 million in equity financing to fund Celsius continued expansion. Link • Beverage-Air Corp. laid off about 70 […]
CINCINNATI, March 27 /PRNewswire/ — Fruit2O(R), the original fruit-flavored water brand, is partnering with twenty-three year old Katie Visco, as she attempts to be the youngest female runner to cross America and inspire others to follow their life’s passion. As Katie makes her way across the 3,200+ mile route from Boston to San Diego, she […]
