Odwalla Launches Odwalla Zero Sugar

Odwalla is launching its most innovative product yet: Odwalla Zero Sugar. Available for $3.49 per 12 fl. oz. bottle across retailers nationwide and online, Odwalla Zero Sugar is available in three bold and indulgent flavors – Dark Choco-Berry, Strawberries & Cream and Vanilla Matcha.

Odwalla Launches Smoobucha

In 1980, three young musicians in Santa Cruz, California, started selling great-tasting juices out of the back of their VW van. Nearly four decades later, Odwalla has evolved into a purpose-driven brand, becoming an innovator within the Natural Health Beverage category.

Premium Juice Takes On Sugar Challenge

In the face of the growing anti-sugar movement, juice brands are responding by refining their offerings and attitudes towards the formulation, marketing and processing of their products in divergent and innovative ways.

In the Courtroom: Odwalla Class Action Dropped

Consumers drop Odwalla "evaporated cane juice" class action suit, Hint asks for a stay on lawsuit challenging its "all natural" claims, Lakewood Organic Juices faces challenge to its "cold pressed" and "fresh pressed" claims in new class action suit.

In the Courtroom: Class Action Against Odwalla Can Move Ahead

In the courtroom this month: A class action against Odwalla can move ahead after a judge declined a request to toss the case, Pennsylvania's state Supreme Court declines to hear the "soda tax" case, and POM Wonderful accuses Wonder Fuel of "forum shopping" in trademark infringement allegations.

Odwalla Looks for Clear Advantage with New Packaging

Taking a cue from its cold-pressed counterparts, Odwalla has replaced its longtime 12 oz. single-serve frosted plastic bottle with a larger-sized 15.2 oz. clear PET container.

Odwalla Partners with The Nature Conservancy for 2013 Plant-A-Tree Program

DINUBA, Calif.–(BUSINESS WIRE)–For the sixth consecutive year, Odwalla has branched out to bring the goodness of trees to locations across the country. Since 2008, Odwalla has helped plant more than a half-million dollars’ worth of trees through its Plant-A-Tree program. This year, the brand has partnered with The Nature Conservancy’s All Hands on Earth and Healthy Trees, Healthy Cities initiatives and Target …

Odwalla Redesigns Packaging With Consumers in Mind

With the consumer in mind, Odwalla has redesigned its packaging for the first time in six years. The healthy beverage and bar maker, owned by the Coca-Cola Co., Inc. says it has tried to remove much of the clutter from its bottles and proceeded with a cleaner look and a color-coded system that matches caps with drink segments.

Odwalla Launches New Line of Organic Vegetable and Fruit Juices

Odwalla Garden Organics carry the United States Department of Agriculture (USDA) Organic Seal

HALF MOON BAY, Calif.–(BUSINESS WIRE)–Since 1980, Odwalla has captured the goodness of fruits and vegetables in its nourishing beverages, delighting the taste buds of millions. This summer, the brand is branching out and expanding on its popular Odwalla Organic Carrot Juice flavor with a new line of USDA organic

New Odwalla Smoothies For Kids Deliver Wholesome Options to Lunchboxes and Families On-The-Go

Odwalla’s line of kids’ smoothies is a proud supporter of HealthyChildren.org, the official parenting web site of the American Academy of Pediatrics

HALF MOON BAY, Calif.–(BUSINESS WIRE)–Parents on a quest for fortified, natural 100% juice their kids might actually enjoy drinking can now find some delicious assistance from Odwalla. Beginning this week, Odwalla is introducing a new line of lunchbox-suitable, not-from-concentrate smoothies, giving parents a …

Odwalla Smoothie Refreshers Bring New Options to Smoothie Section

Arriving in stores this month, delicious new Odwalla Smoothie Refreshers(TM) offer a smooth yet light texture, making them great for enjoying with meals

HALF MOON BAY, Calif., Oct 10, 2011 (BUSINESS WIRE) — It’s time to give your favorite meal a refreshing new sidekick. With the introduction of its new line of 150-calorie (per 12 fl. oz. bottle) Smoothie Refreshers this Fall, Odwalla is bringing …

Odwalla® Adds Tropical Twist to Its Line of Protein Beverages with New Super Protein Mango Smoothie

New Odwalla Super Protein Mango is Fortified with 20g of Soy Protein in Each Bottle, Making It the Only Non-dairy Mango Protein Beverage in the Market

HALF MOON BAY, Calif.–(BUSINESS WIRE) — For people craving a different type of protein beverage with a refreshingly ripe and sweet flavor, the search is over. This month, Odwalla is introducing its Super Protein Mango smoothie with …

New Installation of Fuel Cells at Odwalla Plant Cut Carbon Footprint by 35 Percent

Half Moon Bay, CA, March 9, 2011 – Now people have even more reasons to feel good about drinking Odwalla.  With the recently completed installation of five natural gas fuel cells at its juice packaging plant in Dinuba, Calif., drinking Odwalla can make you feel good about yourself and good about the environment. 

Using technology originally developed for NASA, the 500kW Energy Server will cut …

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