Posted: Oct 11, 2006 at 12:00 AM
(Last Updated: Oct 11, 2006 at 5:00 PM)
Coffee Fiend starts off with a lot of promise. It has a very clean and attractive label design that has a high quality vibe. The short list of ingredients is prominently placed, which means they aren't hiding behind any funny stuff. It all sounded so good. Then we tried it. Coffee Fiend is one of those unfortunate products that is technically well-executed, but unpalatable. It’s done it’s job too well, and misses the mark in terms of its marketability. The brew of coffee is intense, with notes of anise and a very subtle hint of sweetness. However, that subtle hint of sweetness is also the product's downfall – the product is brackish. We think that most people who try this product will find think that this product is totally unsweetened, unless consuming this with a totally clean palate. Regardless of the state of one's palate, Coffee Fiend needs more sugar. That's honestly our only criticism of this otherwise top-notch super premium CSD – but it’s a big one.