The juice category has found new inspiration with shots. At Natural Products Expo West this month, brands unveiled new takes on the emerging shots category, as well as some fresh spins on traditional juices and sparkling drinks.
Coke-backed beverage maker Suja shared samples of a 2 oz. juice shot that contains hemp extract at the Natural Products Expo West trade show held this week in Anaheim, Calif. The SKU, called Relax, is being deliberated as the potential next addition to the brand's line of high pressure processed (HPP) cold-pressed juice shots introduced in July 2018.
It's time to look back at the past year by reminiscing on the exciting innovations, landmark deals, and major developments that changed the beverage industry. And there’s no more objective way to do that than list to our most read articles of 2018.
Changes are afoot at The Coca-Cola Company’s Venturing and Emerging Brands (VEB) unit, with an internal memorandum detailing structural changes set to take effect in the new year, including staff reductions and a shifting of select brands into the broader Coke system.
The Coca-Cola Company today announced it has agreed to purchase a minority stake in BodyArmor, a move that will see the sports drink brand exit its distribution partnership with Keurig Dr Pepper (KDP) and enter Coke’s nationwide bottling system.
The company’s offering, which is packaged in 2 oz. plastic bottles, takes the form of three functional varieties: Energy with Coffeeberry & Reishi, Digestion with Turmeric & Probiotics, and Immunity with Ginger & Probiotics.
Plant-based beverage brand Califia Farms announced this morning it has closed a $50 million round of financing led by Luxembourg-based investment bank Ambrosia Investments and including a slate of celebrities including Academy Award-winning actors Jared Leto and Leonardo DiCaprio.
As the sparkling water and protein drink categories both continue to expand, David Jenkins, a former Olympic sprinter and founder of protein products brand NEXT Nutrition, is looking to marry the two with his latest venture.
"Financing Your Consumer Products Company,” a packed, full day workshop will demystify the terms and process and provide insights and tips on how entrepreneurs can improve their odds of successfully obtaining financing.