FORTO Adds Juice Press Stores for On Premise Growth; Tio Gazpacho Hits Walmart; KonaRed Accelerates National Growth; Celsius Announces Deeper C-Store Penetration; Ito En Partners with Kimball Distributing
ITO EN (North America) INC. the global leaders of green tea and Brooklyn based innovators of healthy beverages, has partnered with Kimball Distributing Inc. (KDI) to expand their DSD (Direct Store Delivery) distribution in the state of Texas.
ITO EN debuted two new ice-steeped cold brew unsweeteend ready-to-drink teas across two award-winning beverage brands, matcha LOVE and TEAS’ TEA Organic at the Winter Fancy Food Show on January 21-23, 2018.
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The project focuses on the brand’s commitment to using simple, organic ingredients and adding nothing extra to its tea product line-up, visually communicating the message through a series of clean, minimalistic visuals promoted via digital and social media.
At first, suppliers weren’t sure what to make of the deal, with numerous food and beverage companies reserving their comments. Now, after more than a week’s reflection, many have told BevNET and sister site Project NOSH they are excited about the potential sales opportunities the partnership could provide, expressing enthusiasm for how it will maintain or even enhance Whole Foods’ reputation as a launching pad for small brands.
ITO EN (North America) INC., the world’s leading premier green tea company and innovator of healthy beverages, today announced its partnership with the nation’s largest food industry redistributor Dot Foods.
ITO EN, the world’s leading green tea beverage company, today announced it will launch a lineup of new ice-steeped cold brew ready-to-drink teas across two award-winning beverage brands, matcha LOVE and TEAS’ TEA Organic at Natural Products Expo West on March 9-12, 2017.
Betting that consumer demand for cold brew will percolate beyond coffee and into the RTD tea segment, Ito En North America has developed a new range of “ice-steeped” cold brew teas. The company will debut the products, which stretch across three of its brands -- matcha LOVE, TEAS’ TEA Organic and Oi Ocha -- at the upcoming Natural Products Expo West 2017.
Amid growing consumer demand for organic beverages, Ito En North America today announced a new USDA certified organic formulation and revamped branding for its Teas’ Tea line. Ito En will debut the updated line at the 2017 Winter Fancy Food Show in San Francisco, which begins this Sunday.