Vault

Along with a more muscular coffee program, Coca-Cola’s presence at NACS mainly showcased product and packaging innovations within its “loved” legacy brands.

Less than 18 months after it debuted in the U.S. market, The Coca-Cola Company announced today it will discontinue its Coca-Cola Energy line in North America. Launched in January 2020, Coca-Cola Energy was available in original cola and cherry flavors with full calorie and zero sugar variants. Each 12 oz. slim can contains 114 mg of caffeine, guarana and B vitamins.

The Coca-Cola Company confirmed Friday that it has notified U.S. antitrust regulators that it has begun the process of acquiring a controlling stake in sports drink brand BodyArmor. If the deal goes through, it could give Coke a commanding presence in the sports drink category with a serious competitor to PepsiCo’s Gatorade.

The Coca-Cola Company today announced it has begun taking steps to reorganize its corporate structure, which will include offering voluntary buyouts to approximately 4,000 employees in the U.S., Canada and Puerto Rico.

As the coronavirus pandemic continues to reshape the world around us and shift consumer behavior, The Coca-Cola Company is rolling out a new pouring option to meet consumer needs with its latest Coca-Cola Freestyle technology innovation – contactless, mobile pouring from a smartphone.

The Coca-Cola Company reported a 1% drop in net revenue for the first quarter of 2020, with further disruption due to the global coronavirus pandemic expected to continue depressing sales in the months ahead.

As the effects of the global COVID-19 pandemic continue to ripple across all facets of economic and social life, even the most reliable of blue-chip beverage corporations are having to adapt to new realities.

DASANI, the no. 1 mainstream water brand in the United States, has announced a robust pipeline of sustainable packaging innovations in support of The Coca-Cola Company’s global “World Without Waste” goal to make its bottles and cans with an average of 50 percent recycled material by 2030.

The Coca-Cola Company received a favorable decision in its arbitration hearing with Monster Energy Corp., paving the way for the soda giant to expand its new energy drink, Coca-Cola Energy, into markets worldwide.

The Coca-Cola Company enjoyed a solid start to 2019, surpassing analysts’ projections in reporting 6% growth in Q1 organic sales.

Against the backdrop of ongoing U.S. arbitration with Monster Energy, The Coca-Cola Company shared details of its plans to launch a new natural energy drink in Europe next month.

One year after the launch of Fanta Green Apple, the brand is introducing a bold, highly anticipated flavor to its line-up with the launch of the new Fanta Wild Cherry – just in time for spring.

The International Brotherhood of Teamsters claimed today that strategic decisions made by Coca-Cola bottler and distributor Reyes Coca-Cola Bottling (RCCB) “have created significant disruption in the quality of service” for customers in Southern California, according to the results of a survey of over 100 retailers.

Snack and non-alcoholic beverages sales were up 4.1 percent in the four-week period ending on December 1, according to an analysis of Nielsen data by Wells Fargo Securities. The all channel report showed growing sales of carbonated soft drink (CSDs) across the category’s major players, including The Coca-Cola Company, PepsiCo, and Keurig Dr Pepper (KDP).