Yesterday at #nacs2016, we caught up with Mike Repole, who co-founded@vitaminwater, and is the co-founder and CEO of sports drink brand@drinkbodyarmor. Repole was on hand to discuss a number of new brand extensions, including a couple low-calorie products, new flavors for its full-calorie line, a 28 oz. size and a new electrolyte-infused “Super Water” made for athletes. #nacs#nacsshow #bodyarmor #sportsdrink#vitaminwater #electrolytes
The man and the — unique — cans: discussing the C-store strategy for@lacolombecoffee and its innovative Draft Latte with co-founder and CEO@todd_carmichael. #nacs2016 #nacs#nacsshow #lacolombe #coffee
New at #nacs2016: @bawlsguaranadebuts a caffeine-infused ginger ale. The beverage comes in a green version of Bawls signature bottle. #nacs #nacsshow#energydrink #gingerale
The latest and greatest from@redbull on display at #nacs2016. The#energydrink giant extended its Editions line with two sugar-free varieties — limeade and acai berry — and made Green a permanent part of the line. Red Bull also introduced a new grapefruit-flavored offering that will debut this summer. #nacs#nacsshow #redbull
Cold brew coffee brand@highbrewcoffee has introduced a new protein-infused variety. The product will launch in early-2017. #nacs #nacsshow#nacs2016 #coldbrew #coldbrewcoffee
The @pepsico at #nacs2016featured an extension of the company’s 1893 #craftsoda line. The new Black Current cola comes a year after the launch of 1893, which is formulated with natural ingredients and @fairtradeusa certified sugar. #nacs #nacsshow
New at #nacs2016:@shamrockfarmsmilk has extended its@rockinrefuel line of milk-based protein drinks with two new products each formulated with 50 grams of protein per 19.7 oz. bottle. #nacs #nacsshow#proteindrink #proteinshake
Recovery shot brand @lifesupporthas introduced a new variety that’s made with caffeine. #nacs #nacsshow #nacs2016#hangovercure #hangoverrecovery#hangoverremedy
A new look and a new line for iced tea stalwart @nestea. The brand has launched a new four-SKU line of slow-brewed teas and reformulated its primary line of fruit-flavored teas. #nacs #nacsshow#nacs2016 #nestea #icedtea
Along with the big news that@drinkbai has a new investor and “Chief Flavor Officer” in @justintimberlake, the brand introduced a new Black line, which comes in five classic soda flavors each with 5 calories per can. #nacs #nacsshow#nacs2016 #justintimberlake #bai #jt
New from @powerbar: a couple protein drinks made with 15 grams of whey protein. #nacs #nacsshow #nacs2016#proteindrink #wheyprotein
It wouldn’t be the #nacsshowwithout @5hourenergy, which launched a new blue raspberry variety for its Extra Strength line. #nacs #nacs2016#5hourenergy #energyshot #energydrink
Aloe beverage leader @alodrinkintroduced a new mixed berry variety that it calls”Spring.” #nacs #nacs2016 #nacsshow#aloedrink #aloejuice
Along with the launch of its new Black line, @drinkbai introduced a label revamp for its Bubbles line. The new look more prominently calls out the carbonated nature of the drinks. #nacs #nacs2016#nacsshow
A legacy brand in chocolate milk,@nesquikusa is now playing in the protein category with the launch of Nesquik Protein Plus. The drinks are formulated with 23 grams of protein and come in vanilla and chocolate varieties. #nacs #nacs2016#nacsshow #nesquik #proteinshake#proteindrink
Premium water brand @evianwaterdisplayed a new sports water bottle at#nacs2016. The package will launch in March 2017. #nacs #nacsshow #evian#evianwater
Spotted at @cocacola‘s booth at#nacs2016: a new Unsweet Peach Ginger Tea for @honesttea. #nacs #nacsshow#icedtea #honesttea
Spotted at @pepsico‘s booth at#nacs2016: a new enhanced water brand called LIFE WTR. pH balanced and contains added electrolytes “for taste.” Focus is on young millennial consumers. 700 mL sports cap bottle. Launches in Feb. 2017. #nacs#nacsshow #water #bottledwater#electrolytes #pepsico