6500 River Place Blvd
Building 1, Suite 450
Austin, TX 78730
Web Site
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Beverage Companies: USA , Beverage Companies: USA


All Sport Body Quencher
All Sport Zero (Discontinued)


None Specified


All Sport was developed using today's sport physiology research and provides an optimal balance of fluids to help rehydrate during physical exertion. All Sport delivers real value by combining desired taste with replenishing carbohydrates, 100 percent of the recommended daily allowance of vitamin C and 60 milligrams of potassium to help prevent muscle cramping while satisfying both thirst and body. All Sport is available in 12-ounce, 20-ounce and 32-ounce bottles, and is sold at retail stores throughout the United States. A subsidiary of Big Red, Inc., All Sport, Inc. is based in Austin, Texas and its products are distributed by the Dr Pepper Snapple Group. Visit us at

Company News

All Sport and Dr Pepper Snapple Group Introduce the First Sports Drink Naturally Sweetened With Stevia

PLANO, Texas, March 10 /PRNewswire-FirstCall/ — All Sport, Inc. and Dr Pepper Snapple Group, Inc. (NYSE: DPS) introduce All Sport Naturally Zero, the first and only zero-calorie sports drink sweetened with rebiana, an all-natural sweetener from stevia. Formulated with electrolytes and B vitamins, All Sport Naturally Zero provides pure, naturally sweetened hydration and replenishment without the calories.

“Athletes and exercisers continue to drive new demands …

With Sponsorship from ALL SPORT, Mayfield Motorsports will Field Full Time NASCAR Sprint Cup Entry


CORNELIUS, N.C. (Feb. 3, 2009) – Jeremy Mayfield returns to NASCAR Sprint Cup competition in 2009 as both team owner and driver. Thanks in part to NASCAR and sponsor ALL SPORT®, Mayfield plans to field a full time entry in the series. He will assume driving duties of the team’s No. 41 entry beginning with the season opener at Daytona International Speedway.

“Team ownership is …

All Sport Signs Sports Nutrition All-Star & Launches New Web Site

ATLANTA, March 17, 2003 – All Sport Body Quencher® announced today that sports nutritionist and author Dr. Kristine Clark has signed on to be the national spokesperson for the brand, offering expert advice in the “Health Zone” section of the new All Sport Web site, which launched today at
Dr. Clark is Director of Sports Nutrition at Penn State University, where she counsels …