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Taste Radio Ep. 70: Suja CEO: Here’s How To Make Your Own Luck; Kefir’s Moment

This week's episode spotlights a recent conversation with Jeff Church, the co-founder and CEO of Suja, who opined on the role of luck in business, why a thorough understanding of consumer demand is critical to success, and explained how “the rule of twos” helped steer the company through its growth and development. Also included in this episode: an examination of the emerging market for kefir and the latest edition of Elevator Talk with Bronya Shillo, the founder of Fishers Island Lemonade.

Non-Dairy ‘Alternative’ Kefirs Make Their Move

Strong growth in the dairy-alternative market -- which is expected to reach over $35 billion by 2024, according to a September, 2016 report from Grand View Research -- is presenting some companies with added motivation to enter the kefir space.