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8/31/2011

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Beverage Companies: USA , Beverage Companies: USA

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Evolution Fresh

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Company News

People Moves: Brew Dr. Brings On New Talent

Brew Dr. brings on talent from Stumptown; Ocean Spray Cranberries makes new executive position announcements; Scott Lewis leaves VEB for Evolution Fresh; Tom Friscia goes from energy drinks to juice; Welch's announces new president for U.S. division; Cahillane takes Kellogg's CEO position; Improper Goods nabs Pok Pol Som operations manager for VP position.

Expo East 2017 Video: Trends and Insights

As expected, Expo East 2017 was a key showcase for innovative and on-trend product launches in both nascent and established beverage categories. Sorting through the nearly 200 drink exhibitors at the event, BevNET's John Craven and Ray Latif offer their take on the most notable and impactful new products for the industry in the above video.

Expo East 2017 Recap

Natural product brands and manufacturers of all sizes and types came from across the country to Baltimore, Md., last week for Natural Products Expo East 2017. From subtle product updates to category-disrupting innovations, this year’s expo, held Sept. 13-16 at the Baltimore Convention Center, gave attendees a chance to see and experience the latest developments in beverage firsthand

Brands See Flavor, Marketing Opportunities in Hybrid Drinks

As simple an idea as combining two existing beverages into one product might be, several brands are using the concept as a platform for exploring category-crossing innovations with a distinct appeal to millennial consumers.

Starbucks to Shutter Remaining Evolution Fresh Retail Stores

The decision to shutter the stores, which sold freshly prepared juices, snacks and sandwiches on-premise, will allow Starbucks “to sharpen its strategic focus” on Evolution Fresh’s RTD line of cold-pressed, high pressure processed juices, according to a company spokesperson.

Evolution Fresh Declares January 26 National Green Juice Day

To celebrate, Evolution Fresh is teaming up with leading on-demand delivery service Postmates to deliver free “Green Juice Breaks,” a three-pack of 15.2 fl. oz. cold-pressed, high-pressure processed Sweet Greens and Lemon juices, to customers in 15 select cities across the country.

Evolution Fresh Enters Canada

On Tuesday Evolution Fresh announced its debut in Canada where its juices will be sold in 1,300 Starbucks cafes nationwide.

Evolution Fresh Launches New Green Juices with Matcha

Evolution Fresh Organic Citrus Matcha and Organic Coconut Matcha are now available in Whole Foods and other natural grocery stores on the West Coast and in select East Coast cities.

Starbucks to Close Evolution Fresh Retail Store in San Francisco

Starbucks quietly announced its decision to shutter the Evolution Fresh store in San Francisco as part of a recent press release, one that focuses on the company plans to close its 23 La Boulange bakery cafés.
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