Address
45 Main Street
Suite 3A
Brooklyn, NY 11201
United States of America
Phone
718-250-4000
Web Site
http://www.itoen.com
Email
Last Updated
8/31/2011
   

Categories

Beverage Companies: USA , Beverage Companies: USA

Brands

Gotta Juice (Discontinued)
Teas' Tea
Sri Lankan Natural Tea
Café Sepia (Discontinued)
Dr. Andrew Weil for Tea
Ito En
Sencha Shot
Ito En Oi Ocha
Teas' Tea Naturally Sweet
Teas' Tea Plus
Jay Street Coffee
Matcha LOVE

Capabilities

None Specified

Description

ITO EN,Japan's premier green tea company with more than four decades of tea making, is committed to premium quality tea leaves and ready to drink beverages. As innovators of the first ready-to-drink green tea, Oi Ocha is the #1 selling bottled green tea in Japan. Having introduced the authentically brewed lines in the US market, ITO EN has received awards for their TEAS' TEA and ITO EN Shot lines. Rated as "Top Tea" in New York City's Zagat Gourmet Entertainment Guide for 5 consecutive years, ITO EN's mission is to introduce an authentic green tea culture in the US Market.

Company News

ITO EN Partners With Whole Foods To Launch Matcha LOVE Organic Teas

Available in three unsweetened flavors -- Traditional, Ginger and Vanilla -- the teas will be packaged in 16.9 fl oz BPA free PETE bottles and are naturally zero-calorie with no artificial colors or additives.

TEAS’ Tea Launches “New Year New Gear” Sweepstakes

While bringing awareness to the health benefits of drinking the all-natural bottled green teas consumers can enter every day on the TEAS' TEA® Facebook page, for a chance to become one of the 31 daily winners of the stylish new fitness gear. The promotion will run from January 1-31, 2015, with daily participant entries made on Facebook.com/teastea.

Video: Eyeing Sweeter Demand for Indulgent Coffee, Ito En Doubles Down on Jay Street

Sweeter and denser that the primary line, Ito En's new Jay Street Extra Rich coffees were formulated to address consumer demand for creamier, thicker option similar to that of the familiar taste and mouthfeel of Starbucks’ Frappuccino products. Packaged in 9.1 oz. bottles, and at 150 calories and no fat, however, Adam Hertel, Ito En’s vice president of sales for grocery and natural, views the drinks to be, like the flagship products, a healthier option for consumers.

Expo East 2014: Cold- Remains the New Black

Though most exhibitors felt attendance and energy at the show to be lethargic, Expo East nonetheless showcased the ongoing evolution of cold-pressed juices and cold-brewed coffee.

ITO EN Debuts New Teas’ Tea Varieties at Expo East 2014

TO EN, the world’s leading purveyor of green tea leaves and makers of the award-winning bottled tea-TEAS’ TEA will debut new flavor options in 16.9 fl. oz ready-to-drink bottles at the Natural Products Expo East 2014 in Baltimore, MD. Sept 18-20.

ITO EN Debuts First Bottled Shincha Green Tea in U.S.

Craft brewers have their young summer ales. France has its Beaujolais Nouveau. And for centuries, Japan has had its Shincha: the year's very first harvest of green tea.
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