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Company News

Steaz Welcomes Darrelle Revis as Brand Ambassador

“Steaz has always been one of my favorite drinks,” said Revis. “I have to take care of my body year round and Steaz allows me to enjoy a great tasting drink that’s good for my body, with ingredients that are all natural and organic.”

Steaz Announces New Chairman and CEO

DOYLESTOWN, Pa. — Leading natural beverage company Steaz today announced the appointments of Ralf Lottermann as Chairman of the Board and Linda Barron as Chief Executive Officer, effective immediately.

“We are excited to expand our corporate family at Steaz by appointing two people who are uniquely aligned with a company culture steeped in triple bottom-line business practices and focused on the core values of people, …

Steaz Reveals Rebranded Packaging

DOYLESTOWN, Pa. — Steaz, a leading natural beverage company, revealed its entire line of rebranded packaging today. Now all Steaz USDA Organic, Fair Trade Certified energy drinks, iced teas, and sparkling green teas come in vividly illustrated recyclable aluminum cans which cohesively reflect the brand’s core values and clearly indicate organic or zero calorie and flavor. The Steaz website also relaunched with the new look …

Steaz Revamps Packaging, Goes Green Tea-Based in All Products

Steaz has introduced new packaging and transitioned to a 100 percent green-tea based beverage portfolio, the company announced today in a statement. Steaz, which makes a variety of organic and Fair Trade certified drinks, has already launched its new look energy shots in stores and will begin distributing its zero-calorie sparkling tea products in new 12 oz. sleek cans sometime within the next two months.

Steaz Energy Reports Caffeine Content and Encourages Others To Follow

DOYLESTOWN, PA — Steaz, a leading natural beverage company, announced today that its USDA Organic, Fair Trade Certified™ green tea based beverage, Steaz Energy, contains healthy and beneficial levels of naturally occurring caffeine sourced from all-natural green tea, guarana, and yerba mate. Steaz accurately and voluntarily discloses its caffeine content on all its energy beverage product labels and encourages other manufacturers to do the same.

Steaz Pledges $15,000 to Non-Profit Whole Planet Foundation to Help Fight World Poverty

Steaz (Certified Organic and Fair Trade™ tea-based beverages) supports microfinance projects in the developing world.

Doylestown, PA (PRWEB) September 28, 2011 – Today, The Healthy Beverage Company (makers of Steaz) announced it is donating $15,000 to the non-profit Whole Planet Foundation to help alleviate poverty worldwide. The company’s contribution will help fund the Foundation’s mission to provide poor entrepreneurs in developing countries with a chance …

Steaz, Launches Zero Calorie Iced Teaz Naturally Sweetened With Truvia Rebiana

MINNEAPOLIS, May 5, 2011 /PRNewswire/Steaz®, a bestselling brand of organic green tea-based beverages and energy drinks in the United States, expands on its award-winning line of Iced Teaz with the launch of Zero Calorie Iced Teaz naturally sweetened with Truvia® rebiana, a natural and zero calorie sweetener made from the best-tasting part of the stevia leaf.

Zero Calorie Iced Teaz is the …

Steaz to Debut New Packaging, Zero Calorie Innovations at Expo West 2011

(Doylestown, PA) The Healthy Beverage Company Co-Founder Steven Kessler and his Steaz® Team are gearing up for a ZERO CALORIE roll-out at this year’s Natural Products Expo West, with introductions of new flavors and innovative new packaging. Steaz® will be located at Booth #2909 from 10:00 a.m. – 6:00 p.m. on Friday, March 11 and Saturday, March 12, and from 10:00 a.m. – 4:00 p.m. …

Steaz® Launches Zero Calorie Flavors of Industry Leading Iced Teaz

(Doylestown, PA) February 1, 2011 – The Healthy Beverage Company, makers of Steaz® Sparkling Green Tea and Steaz Energy, is proud to introduce four new ZERO CALORIE flavors to their wildly popular line of Steaz® Iced Teaz. Naturally sweetened with stevia, Steaz® Zero Calorie Iced Teaz are 100% natural, made with premium Organic and Fair Trade Certified green tea. The four new flavors are Citrus, …

The Flow: Expo East 2010 Roundup; Honest Tea Turns Fair Trade


  • Expo East 2010: show recap and photo gallery posted. Link
  • Honest Tea will make its entire tea line Fair Trade-certified. The intitiative will start in December 2010. Link


  • Assure Food and Beverage intends to launch a line of functional beverages in Pomegranate Blueberry, Raspberry Acai, Goji Lemonade & Peach Mango in 2011. The company says it will use eco-friendly packaging.

The Flow: Coca-Cola Closes Deal; BevNET Live’s Updated Agenda


  • The Coca-Cola Company has completed its acquisition of the North American operations of Coca-Cola Enterprises and the sale of its bottling operations in Norway and Sweden to Coca-Cola Enterprises. Link
  • Check out BevNET Live's updated agenda. Link
  • Going to NACS? Download BevNET's Show Planner, which highlights the show's beverage booths. Link


  • Smart Balance has added Lactose-Free Fat Free and Calcium

The Flow: Vitaminwater Lawsuit Proceeds; PepsiCo 10 Finalists


  • A federal judge has allowed a class-action suit alleging that Coca-Cola Co. Inc.-owned Vitaminwater employed false advertising in making health claims about its products. Link
  • The 20 finalists in the high-tech PepsiCo10 Competition have been chosen; the final 10 will work with industry mentors and activate new PepsiCo pilot programs. Link


  • EB Performance launches new performance beverages, Whey Juice and

Steaz Continues Growth and Expansion

DOYLESTOWN, PA (May 26, 2010) – The Healthy Beverage Company said today that sales of its Steaz brand of natural and organic RTD tea based beverages increased by 38% in the first quarter of 2010 compared to first quarter 2009. The company also announced the appointment of Jim DePietro as CEO and Steven Kessler as President. Eric Schnell, who started the company with Kessler in …

Steaz Launches Organic, Zero Calorie Sparkling Line


NEWTOWN, Pa., Oct. 21 /PRNewswire/ — Steaz, the nation’s premier brand of organic and fair-trade beverages, introduces Steaz Zero Calorie Sparkling Green Tea — the first certified organic, all-natural zero calorie carbonated soft drink.

Steaz Zero Calorie is a delicious, all-natural alternative for diet soda drinkers. It is made with the finest organic ingredients and sweetened with the all-natural leaves of the stevia plant to …

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