Address
PO Box 549
30520 SE 84th St.
Preston, WA 98050
United States
Phone
(425) 222-4900
Web Site
http://www.talkingrain.com
Email
Last Updated
11/14/2008

Categories

Beverage Companies: USA , Beverage Companies: USA

Brands

Talking Rain Ice (Discontinued)
Talking Rain Ice Flavored Water (Discontinued)
VitaRain
Talking Rain Sparkling Diet Ice (Discontinued)
TalkingRain TWIST Naturals
TalkingRain TWIST Organics
Sparkling Ice -Talking Rain
ActivWater
Sparkling ICE Essence of Water

Capabilities

None Specified

Company News

Talking Rain Beverage Company Announces Strategic Alliance with Tata Global Beverages

The agreement will enhance the brand reach of Himalayan Natural Mineral Water under the Talking Rain Beverage Company umbrella, leveraging the Sparkling Ice distribution network to launch the mineral water in the U.S. This agreement will also signal the start of an alliance which will open doors for possible further expansion for Sparkling Ice into international markets.

Talking Rain Partners with Tata to Distribute ‘Himalayan’ in U.S.

Following through on a goal to tap its distribution capabilities by bringing on additional brands, Talking Rain Beverage Company announced a partnership Tuesday with Tata Global Beverages to distribute Himalayan mineral water in the U.S.

Kevin Klock Departs As CEO of Talking Rain

In a highly unexpected move, Kevin Klock has departed as president and CEO of Talking Rain, the maker of Sparkling Ice. Talking Rain CFO Marcus Smith has assumed Klock’s responsibilities “with full shareholder support,” according to a company statement.

BevNET Podcast Ep. 47: Klocked In — Why Sparking Ice Is Looking for a Stablemate

As part of a wide-ranging interview recorded for this edition of the BevNET Podcast, Talking Rain president and CEO Kevin Klock discussed why the company is now looking at opportunities to acquire brands and how it’s evaluating potential deals in the U.S. and abroad.

Sparkling Ice Launches $37M Integrated Marketing Campaign

The “Be Not Bland” campaign features a series of television advertisements designed to embrace “authenticity and individuality, celebrating the people, places and personalities that fill life with flavor and ‘not bland’ moments." In a call with BevNET, Talking Rain CEO Kevin Klock described the campaign as “a long-term platform that we can build on.”

Big Geyser Signs Exclusive 10-Year Deal With Muscle Milk, COO Reda Talks Brand Portfolio

In an interview with BevNET, Jerry Reda, the COO of Big Geyser, said his belief in the management and marketing team at Minnesota-based food conglomerate Hormel Foods, which acquired Muscle Milk parent company CytoSport Holdings in 2014 for approximately $450 million, was a key component of the deal.

Carbonated Conversation: Talking Rain Executives Discuss Strategy for Sparkling Ice Essence

Amid surging demand for unsweetened sparkling water, Sparkling Ice marketer Talking Rain is planning a major distribution push for its “essence of sparkling water” line. Launched in April, the new beverages are lightly flavored and, unlike other Sparkling Ice products, contain no sweeteners, artificial colors or preservatives.

People Moves: Sparkling Ice, Mamma Chia, Califia Expand Executive Teams

Sparkling Ice maker Talking Rain has announced the hire of Brian Kuz as its new CMO. Kuz’s career spans over 30 years with CPG companies. Kuz was most recently the Global Head of Trade Marketing and Insights at Red Bull GmbH in Austria.

Sparkling Ice Teams With “Trolls” Movie For New Campaign

Leading up to the film’s November 4th premier, Sparkling Ice will kick off its “UnconTROLLable Flavor” campaign, which will feature a variety of elements including a major sweepstakes, limited-edition product packaging, advertising and in-store marketing support, field marketing, and a shopper rewards program that will offer over 3,000 prizes throughout the 3-month program.

Sparkling Ice Announces Partnership with Advantage Waypoint

Advantage Waypoint will play a key role in the coast to coast representation of Sparkling Ice, covering all channels in the foodservice category including schools, healthcare, restaurants, corporate campuses, and more.

Sparkling Ice Names Wexley School for Girls Agency of Record

As the company looks to enhance their marketing efforts both strategically and creatively, Wexley will highlight the Sparkling Ice brand including their base brand of 12 bold fruit flavors, and line expansions including Sparkling Ice Lemonades, Teas, and Essence of sparkling water, in addition to future brand introductions.

Talking Rain CEO Discusses Sparkling Ice’s International Expansion

On Monday the fast-growing flavored sparkling water brand announced new distribution to the United Kingdom and Ireland, where it’s launched its three top-selling SKUs - Black Raspberry, Orange Mango and Peach Nectarine - at more than 8,000 stores, with a targeted presence in London, Dublin and Belfast.
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