Arty Water is no more, but for fans of the artichoke water product, all is not lost. A co-founder of the brand behind the development of a new brand called Botanic Waters, a line of plant-based water products, one of which is -- you guessed it -- infused with artichoke extract.
The lawsuit, filed in January in U.S. District Court of Nevada, alleges that Arty Water engaged in a “brazen theft of Plaintiff’s intellectual property even includes using the photograph of Plaintiff’s endorsement partner Jennifer Lopez, the famous actor, television personality, and singer.”
"We are excited to sponsor Dustin and The Vegan Roadie. The vegan community has embraced Arty Water since its debut at the 2014 Natural Products Expo West, and we are honored to reach beyond traditional advertising and marketing programs to connect directly with our consumers,” said Howard Ketelson, CEO of Arty Water.