Episode 77 features an interview with Impossible Foods founder and CEO Pat Brown, "lessons from the trenches" with Koa founder Adam Louras, and a chat with Royce Pinkwater, the founder and CEO of Bonta Hydration, in this week’s Elevator Talk.
Unable to secure the necessary funding to continue production of its uniquely formulated beverages, Koa has shut down. Launched in 2009, the company developed a proprietary process to extract sugar and calories from a blend of fruit and vegetable juices, resulting in a clear, nutrient-rich drink that Koa marketed as “olakino.”
Earlier this week, BevNET visited New York City to meet with two companies taking inspiration from the craft spirits movement to help elevate non-alcoholic drinking through complex flavors, eye-catching presentation or immersive on-premise experiences.
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