While fitness enthusiasts are off pursuing the physical challenges of CrossFit and Spartan Race which we explored yesterday --elsewhere, technology has allowed a new type of “athlete” to emerge and a new avenue for brands to reach them and their fans.
Episode 83 features an interview with Adnan Durrani, the founder and CEO of Saffron Road. We also speak with Neel Premkumar, the founder and CEO of Dyla Brands. And in Elevator Talk, we chat it up with BJ Mccaslin and Jason Trawick, the co-founders of Minute Mixology. This episode is presented by Sovereign Flavors.
In this week’s episode of Taste Radio, we spoke with Hint Water founder/CEO Kara Goldin about how her experiences in tech helped shape the business strategy for the brand, which is nearing $100M in annual sales. We also speak with Billy Bosch, the co-founder/CEO of Iconic, who offered insight into lessons learned and key takeaways from his journey as an entrepreneur. And in the latest edition of Elevator Talk, we chat it up with Mikaela Ray, the Owner/CEO, of Mikaela's. This episode is presented by Sovereign Flavors.
Forto today announced the launch of two new reduced caffeine SKUs to its line of organic cold brew coffee shots: Pure Black Espresso and Hershey’s Chocolate, a co-branded release developed in partnership with The Hershey Company. The new flavors, which contain 100mg of caffeine in each 2 oz. serving, will be showcased for the first time on the NACS show floor ahead of a planned roll out on November 1.
In this Press Clips roundup, Brigham Young University brings caffeinated soft drinks back after an over 50 year hiatus, Yoko Ono sues to protect image rights for John Lennon from a Polish beverage brand, and the U.K. becomes a major consumer of coconut water.
Ken Sadowsky is known by insiders in the beverage business as “the beverage whisperer” for having an incredible track record of investing in and advising many of the fastest-growing and most successful new beverages over the last 20 years, including Glaceau/VitaminWater, VitaCoco, and Bai.
Personnel changes see change up for Steaz executives, Hain Celestial Canada CEO takes extra position, Eternal Water welcomes new sales team members and former Kraft Beverages president joins Dyla Brands.