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Last Updated
7/29/2016

Categories

Beverage Companies: USA

Brands

Peet's Coffee

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Company News

Revive Lands $7.5M Peet’s Investment

The capital infusion will be used to grow Revive's brewery operations, scale its staff, and expand its national distribution footprint, which will include integration into Peet's company-owned cold-chain Direct-Store-Delivery (DSD) network, Coldcraft.

Peet’s Coffee Seeks Cold Brew Dominance with ‘Coldcraft’ Unit

The company announced today the creation of Coldcraft, a new business unit dedicated to cold brew coffee innovation and distribution. Coldcraft will focus on building the RTD and draft keg business for Peet’s and third-wave coffee producer Stumptown, which the company acquired in 2015.

A Balancing Act: Indulgence in Cold Brew

Given the investments into a cohort of cold brew companies and the pervasiveness of the new style, it’s likely that stores and distributors are going to need to find room for both clean and sweet cold brew styles. Thus far, it’s been left to individual companies to carve out their own philosophy towards indulgence.