Coconut water brand Vita Coco unveiled a packaging makeover last week, the first major visual update for the 15 year-old brand intended to reflect its continued evolution while maintaining its established identity.
Reuters has reported that PepsiCo is in talks to acquire All Market Inc, the maker of leading coconut water brand Vita Coco. PepsiCo is offering less than the $1 billion that All Market has sought for the acquisition, according to Reuters, which cited sources familiar with the potential deal.
Craft root beer maker Thunder Beast faces a trademark infringement suit from Monster Energy, while Unique Beverage Company is hit with class action litigation over allegations its coconut flavored sparkling water is deceiving to consumers
Launched by the founders of Saint Archer Brewing, Villager Goods is a company that aims to launch a suite of lifestyle products under the brand. From our perspective as folks who have seen countless coconut waters come and go, it seems daunting to turn something like coconut water -- even an organic one -- into something that’s going to spark the movement that the company is after.
INVO Fresh is making an ambitious play to be at the forefront of coconut water’s next stage of development with Coco Collisions, a functional, six-SKU product line extension that debuted at Natural Products Expo West 2017.
Last year when KarpReilly purchased Zola, the new owners began rigorous rebranding project that became known internally as “Zola 2.0." With a new team, new packaging, and new innovation, the coconut water and acai juice company is ready to reveal the first stage of its makeover at the 2017 Natural Products Expo West.
Over the course of the 2017 Winter Fancy Food Show, we encountered a broad array of new brands, design revamps and line extensions, all of which are included in this photo gallery.
A pair of class action lawsuits filed in California last week accuse two well-known beverage companies of making false and misleading claims on their packaging and in marketing materials.
Paladino joins the company following a two-year stint as CEO of WTRMLN WTR, where he oversaw record triple-digit growth for the cold-pressed juice brand.
As 2016 nears the finish line, it’s time to reflect on some of the biggest beverage stories of the past year. We at BevNET checked the most popular stories on our site and have put together our Top 10 of the most read of the past year.