While we first took a look at Peet’s Cold Brew back in Summer 2016, the company recently made some tweaks to the brand. In May, the company, which also announced a new “Coldcraft” unit to focus on cold-brew, has updated both the packaging and the flavor set.
The Austin-based company today announced the close of a $17 million funding round led by Boulder Investment Group Reprise (BIGR), a growth equity fund the partners with early-stage natural and organic products.
Austin, Texas-based HeyDay is an upstart line of cold-brewed coffee drinks that appears to be aiming directly for the mainstream. The brand also has the calorie-conscious consumer in mind, with four flavor varieties that range from 15-80 calories per 12 oz. can.
For Grown Ass People is a single SKU line of ready-to-drink cold brew coffee that’s made using a 24-hour steeping process. While the liquid itself is enjoyable, there isn’t really a meaningful differentiation between this product’s liquid and other well-brewed small batch cold brews that we’ve sampled.
The company announced today the creation of Coldcraft, a new business unit dedicated to cold brew coffee innovation and distribution. Coldcraft will focus on building the RTD and draft keg business for Peet’s and third-wave coffee producer Stumptown, which the company acquired in 2015.
Fogdog is Bay Area-based startup that is launching the industry’s first hydrodynamic cold brew coffee and tea. What is hydrodynamic cold brew and how is it any different from any other cold brew out there?
Third-wave coffee roaster Stumptown, which is one of the pioneers of ready-to-drink cold brew coffee and continues to be an innovator in the space, is heading into a new segment: organic.
With the risk of sounding like a broken record, new cold brew varieties need meaningful differentiation to stand out from the dozens coming to market. Lucky Jack is conscious of this need, too. Its latest effort, “Chocolate Blackout,” infuses cold-brew coffee with nitrogen and flavors it with cocoa.
In Press Clips: PepsiCo has pulled the plug on a major marketing campaign featuring celebrity Kendall Jenner following a hailstorm of criticism about one of its ads. JAB Holding Co. will add another major feather to its cap with the acquisition of fast-casual restaurant Panera Bread.
While there are a growing number of nitro offerings out there, this is, given the extra technical hurdle of working with nitro, still a point of differentiation for now. Fortunately though, what Rise has created is one of the best tasting nitro cold brews out there.
Given the investments into a cohort of cold brew companies and the pervasiveness of the new style, it’s likely that stores and distributors are going to need to find room for both clean and sweet cold brew styles. Thus far, it’s been left to individual companies to carve out their own philosophy towards indulgence.
Speaking with BevNET, founder Palo Hawken said that his brand sees the launch of the new addition to its core line, Turmeric Lemon Tart, as an opportunity to bring the ingredient beyond its natural consumer base and into the mainstream with a fruity, high-fat beverage that “tastes basically like lemon meringue pie.”
From fresh takes on familiar favorites to disruptive innovations with the potential to create entirely new categories, the annual Expo is where industry professionals get their first glimpse of the products that will fuel the conversation for the next 12 months and beyond.
Natural beverage maker Califia Farms has for the first time entered the organic drink market with the launch of Homestyle Nutmilks. The drinks will debut this week at Natural Products Expo West 2017, where Califia will also introduce a restaging of its protein beverages, two additions to its Almondmilk line and a new multi-serve offering for its Pure Black cold brew coffee.