New Product

Flow to Use BOONS Acquisition to Launch Collagen Infused Water

Premium mineral water brand Flow Alkaline Spring Water announced today its acquisition of BOONS Collagen Water, a deal that will see the brand expand its wellness-focused product offerings with the launch of a new collagen-infused water line using BOONS’ proprietary formula.

Full Plate: Meal Replacement Brands Target Growth in 2020

Last month, four meal replacement beverage makers -- Soylent, Keto & Co., Huel and Après -- announced new products and brand refreshes that play on rising trends such as brain function, keto and better-for-you functionality.

ROAR’s Evolution Continues With Powder Stick Launch

At the close of a year spent honing its image and messaging, electrolyte infusion beverage maker ROAR Organic is channeling its momentum into the launch of Electrolyte Powder Sticks, a three-SKU line of single-serving mix packets.