Elevator Talk: Petal Springs into the Market with Sparkling Botanicals

Founder and CEO of Petal, Candice Crane, is on a mission to deliver an all organic zero calorie, zero sugar botanical beverage with an empowering message. Designed primarily for women ages 18-32, Petal offers unique flavors with rose water as the star ingredient. The company recently launched in the Chicago area with plans to grow nationally in the future.