WINTER 2019 | DEC. 9+10 | SANTA MONICA
This is a past event. Registration is open for BevNET Live Summer 2020.

New Beverage Showdown 18: Your Beverage in the Hot Seat

BEVNET LIVE

Gain Awareness and Feel Like an Industry Celebrity

Pitch your brand to industry movers and shakers and benefit from heavy exposure before, during, and after the conference. Build the momentum needed to approach key retailers and investors, and meet strategic partners with ideas to take your brand to the next level.

BEVNET LIVE

Go Next Level with Newfound Knowledge and Partners

Hear from trailblazers that have been there and know the path the success. Be approached by attendees reacting to your product and pitch. Hear what others are doing and fuel ideas for your own business plan.

BEVNET LIVE

Test Your Mettle Against the Next Big Brands in the Market

Compete against the top new beverage brands. Get asked the tough questions and see if you have the answers. Receive two rounds of valuable feedback from an expert judging panel.

Presented By:

Everything You Need to Know

Summer 2019 Competition

New Beverage Showdown Champions








What Past Competitors Are Saying

"The New Beverage showdown was a great experience. It provided insightful feedback from industry experts, and helped open doors to vital resources to help us continue to grow our brand. Most importantly, we had a blast!" - Stephen Ellsworth, Co-Founder, Mother Beverage, New Beverage Showdown 12 Winner

"Being a part of the BevNET Live 2015: New Beverage Showdown helped create brand awareness for MALK within the beverage industry. Many doors opened from raw materials to distribution after our participation. For any new beverage business looking to make the right connections, I would highly recommend participating in this amazing event!" - August Vega, CEO, MALK, New Beverage Showdown 10 Winner

"Winning Bevnet's New Beverage Showdown has given RAU the highlighted exposure necessary to develop strong supply chain, distribution and national marketing relationships." - Daren Meyers, Co-Founder, RAU, New Beverage Showdown 9 Winner

"We approached the BevNET New Beverage Showdown with the sole intent of winning it all. That caused us to sharpen up in every way and to really question all aspects of the business, because we’d have to ace live presentations to industry experts. That self-evaluation truly helped us on our path to understanding the “what,” “how,” and “why” behind Health-Ade at a critical time in our growth." - Justin Trout, Co-Founder & COO, Health-Ade Kombucha, New Beverage Showdown 6 Winner

Showdown Judges

  • John Craven, CEO & Founder, BevNET.com - BevNET Live Winter 2019

    John Craven

    CEO & Founder, BevNET.com

    John Craven, CEO & Founder, BevNET.com - BevNET Live Winter 2019

    John Craven

    CEO & Founder, BevNET.com

    As founder and CEO of BevNET, John Craven is a widely-recognized authority on the beverage industry and he is frequently cited in mainstream media. His vision shapes the editorial, publishing, and positioning of all of BevNET's properties, including BevNET.com, BevNET Magazine, Brewbound.com, BevNET FBU and their associated conferences. John is a graduate of Boston College with a BS in Marketing and Computer Science.

  • Bill Ford, Group Director, Venturing & Emerging Brands, Coca-Cola - BevNET Live Winter 2019

    Bill Ford

    Group Director, Venturing & Emerging Brands, Coca-Cola

    Bill Ford, Group Director, Venturing & Emerging Brands, Coca-Cola - BevNET Live Winter 2019

    Bill Ford

    Group Director, Venturing & Emerging Brands, Coca-Cola

    Bill Ford is a Group Director with Venturing & Emerging Brands. Prior to joining the VEB team, Bill was the General Manager of the coffee business at TreeHouse Foods and was also a management consultant with the Boston Consulting Group.

  • Fred Hart, Creative Director, Interact Boulder - BevNET Live Winter 2019

    Fred Hart

    Creative Director, Interact Boulder

    Fred Hart, Creative Director, Interact Boulder - BevNET Live Winter 2019

    Fred Hart

    Creative Director, Interact Boulder

    Fred Hart is the creative director and a partner at Interact, a Boulder-based branding and design firm. Fred’s CPG experience includes work in multiple bleeding-and-leading edge food categories, as well as nearly every beverage category imaginable. Notable brands he’s worked with over his career include Monster Energy, Dogfish Head Brewery, Mike’s Hard Lemonade and International Delight.

  • Mike Schneider, CMO, BevNET.com - BevNET Live Winter 2019

    Mike Schneider

    CMO, BevNET.com

    Mike Schneider, CMO, BevNET.com - BevNET Live Winter 2019

    Mike Schneider

    CMO, BevNET.com

    Mike Schneider is a seasoned executive who lives at the collision of brand, experience and product. A long-time blogger and thought-leader, Schneider got his start drinking and evaluating craft beer and co-wrote Location Based Marketing for Dummies.

  • Polina Chebotareva, Co-founder and Vice President, Cambridge SPG - BevNET Live Winter 2019

    Polina Chebotareva

    Co-founder and Vice President, Cambridge SPG

    Polina Chebotareva, Co-founder and Vice President, Cambridge SPG - BevNET Live Winter 2019

    Polina Chebotareva

    Co-founder and Vice President, Cambridge SPG

    Polina Chebotarev is the co-founder and vice president of Cambridge SPG, an investment firm focused on innovative and healthy consumer brands. Its portfolio includes stakes in Foodstirs, Once Upon a Farm and Owl’s Brew. Polina has over a decade of experience in real estate, angel and venture capital and is passionate about empowering female entrepreneurs and securing investment for women-owned businesses.

  • Julie Terrazzino, Sr. Category Manager for Beverages, KeHE Distributors - BevNET Live Winter 2019

    Julie Terrazzino

    Sr. Category Manager for Beverages, KeHE Distributors

    Julie Terrazzino, Sr. Category Manager for Beverages, KeHE Distributors - BevNET Live Winter 2019

    Julie Terrazzino

    Sr. Category Manager for Beverages, KeHE Distributors

    Julie is the Senior Category Manager of Shelf Stable Beverages for KeHE, which is one of the leading U.S. distributors of natural and specialty food products. Prior to her role at KeHE She has held management positions at Kroger, Coca-Cola and Safeway. She brings a diverse breadth of industry knowledge that has been the platform for her passion to find the items, trends and programs that drive success.

  • Kellam Mattie, VP of Marketing & Innovation, VEB Coca-Cola - BevNET Live Winter 2019

    Kellam Mattie

    VP of Marketing & Innovation, VEB Coca-Cola

    Kellam Mattie, VP of Marketing & Innovation, VEB Coca-Cola - BevNET Live Winter 2019

    Kellam Mattie

    VP of Marketing & Innovation, VEB Coca-Cola

    Kellam Mattie is the Chief Marketing Officer & Vice President of Marketing and Innovation for the Venturing & Emerging Brands (VEB) business unit of The Coca-Cola Company. She is responsible for leading all VEB brand businesses and for leading mission-seeking and nurturing new opportunities to build the next generation of growth.

  • Ken Sadowsky, Advisor, Verlinvest - BevNET Live Winter 2019

    Ken Sadowsky

    Advisor, Verlinvest

    Ken Sadowsky, Advisor, Verlinvest - BevNET Live Winter 2019

    Ken Sadowsky

    Advisor, Verlinvest

    Ken Sadowsky is known by insiders in the beverage business as “the beverage whisperer” for having an incredible track record of investing in and advising many of the fastest-growing and most successful new beverages over the last 20 years, including Glaceau/VitaminWater, Vita Coco, Hint and Bai.

  • Mark Rampolla, Co-Founder & Managing Partner, Founder, Zico, Powerplant Ventures - BevNET Live Winter 2019

    Mark Rampolla

    Co-Founder & Managing Partner, Founder, Zico, Powerplant Ventures

    Mark Rampolla, Co-Founder & Managing Partner, Founder, Zico, Powerplant Ventures - BevNET Live Winter 2019

    Mark Rampolla

    Co-Founder & Managing Partner, Founder, Zico, Powerplant Ventures

    Mark is the Co-Founder and Managing Partner of Powerplant Ventures (PPV), an plant-centric investment fund whose investments include Beyond Meat, Ripple Foods, REBBL and Vive Organics. He’s also the founder ZICO Beverages, which under his leadership, became one of the fastest growing beverage brands in the world and was acquired by The Coca-Cola Company in 2013.

The New Beverage Showdown 17 Application is CLOSED. Apply for Next Year's Competition.

If you are interested in applying, please send us a short note below. A member of the BevNET team will respond promptly with answers to your questions and/or access to the application.

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