JUNE 11+12 | NEW YORK, NY

New Beverage Showdown: A Platform for Beverage Innovation

The New Beverage Showdown is the leading business pitch competition for the beverage industry. Designed to support and showcase new products and promising founders, it focuses on the innovators and entrepreneurs designing the products of tomorrow. The competition will take place on the BevNET Live Summer 2025 stage, creating a platform for the hottest new beverage brands to gain awareness amongst the industry and share their plans with judges who can help take their business to the next level.

The competition will be livestreamed on BevNET.com and BevNET's social platforms, reaching thousands of beverage industry professionals watching online from home. It will also feature live audience voting during the semi-final round. 

Presented By

New Beverage Showdown Semifinalists

New Beverage Showdown Judges

Past Champions of the New Beverage Showdown

Leading beverage brands got their start at BevNET Live pitching in the New Beverage Showdown. Past participants include Poppi, Liquid Death, Health-Ade, MALK, Remedy Organics, Mela, CANN, and WildWonder.




Rise Brewing
Agua Bonita
Poppi
hiyo


How the Pitch Competition Works

The New Beverage Showdown at BevNET Live is the platform to showcase your product and elevate your brand. It’s where investors, buyers, and industry experts actively scout the next big thing in beverages. Get noticed, receive invaluable expert feedback, and gain the exposure your brand needs to succeed.

Semifinal Round

Semifinalists present 2 minute pitches.
Judges provide immediate feedback.
Finalists chosen end of day

Final Round

Finalists present 5 minute pitches across 2 rounds
Judges engage in interactive Q&A.
Winner chosen end of day

Prize

$10,000 BevNET advertising package
Live interview on BevNET
Free registration to BevNET Live Winter 2025 or Summer 2026
Engraved trophy

What Past Competitors Say

"We approached the BevNET New Beverage Showdown with the sole intent of winning it all. That caused us to sharpen up in every way and to really question all aspects of the business, because we’d have to ace live presentations to industry experts. That self-evaluation truly helped us on our path to understanding the “what,” “how,” and “why” behind Health-Ade at a critical time in our growth." - Justin Trout, Co-Founder & COO, Health-Ade Kombucha

"The New Beverage showdown was a great experience. It provided insightful feedback from industry experts, and helped open doors to vital resources to help us continue to grow our brand. Most importantly, we had a blast!" - Stephen Ellsworth, Co-Founder, Poppi

"Being a part of the BevNET Live 2015: New Beverage Showdown helped create brand awareness for MALK within the beverage industry. Many doors opened from raw materials to distribution after our participation. For any new beverage business looking to make the right connections, I would highly recommend participating in this amazing event!" - August Vega, CEO, MALK

"Winning Bevnet's New Beverage Showdown has given RAU the highlighted exposure necessary to develop strong supply chain, distribution and national marketing relationships." - Daren Meyers, Co-Founder, RAU

Everything You Need to Know

Contact Us for More Information

The application is now available for the New Beverage Showdown at BevNET Live Summer 2025 in New York, NY. If you are interested in applying, please send us a short note below. A member of the BevNET team will respond promptly with answers to your questions and/or access to the application.

 

This form is from an event that has already taken place and is no longer accepting submissions.