
WINTER 2019 | DEC. 9+10 | SANTA MONICA
INSIDE A-B INBEV'S ZX VENTURES
For the past several years, Anheuser-Busch InBev has been increasingly focused on broadening its beverage portfolio beyond the beer and malt drinks where it has traditionally thrived. This new approach has made ZX Ventures, AB InBev’s global growth and innovation group, even more important to the company’s continued development and expansion. In backing brands such as low alcohol kombucha maker Kombrewcha and Southern California-based Wave Soda, the group is assembling an investment portfolio that touches a range of niche to mainstream drink categories.
In this presentation at BevNET Live Summer 2019, Liz Tomic, global director for ZX Ventures’ Explore Fund, discussed how the unit approaches the beverage marketplace, which categories, need states and channels it chooses to target, and why people and culture matter more than scale when it comes to selecting partner brands.
INDUSTRY ALL-STARS HAVE SPOKEN AT BEVNET LIVE
NEXT CONFERENCE: BEVNET LIVE WINTER 2019 IN SANTA MONICA
The next BevNET Live conference takes place at the Loews Santa Monica Beach Hotel on December 9th and 10th. More than 800 beverage industry founder and executives come together to move their businesses forward and discover what's next for the industry. Plan ahead and secure your seat at the two-day conference. Early registration savings of $200 per ticket ends October 25th.