DECEMBER 3-5 | MARINA DEL REY, CA
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Beverage School: Education to Get You Started
The day before BevNET Live, industry newcomers can learn the basics of running a beverage business and jumpstart their networking at Beverage School. Experts will present on the 5 topics early-stage beverage brands need to know, including finance, sales, marketing, design, and operations.
Following the presentations, attendees will have the opportunity to sit down with the experts and ask them their toughest questions.
Beverage School helps lay the foundation for success. If you're just getting started in the natural packaged food industry, we recommend you attend the 2 hour segment.
Beverage School Speakers
Beverage School Example Timeline
Print the agenda for Sunday, December 03
Please note: All times US Pacific Time
- 12:00 PM3:00 PM
Beverage School Presentations + Networking
Location: Bayview Ballroom - Rooftop
The day before BevNET Live, industry newcomers can learn the basics of running a beverage business and jumpstart their networking at Beverage School. Experts will present on the 5 topics early-stage beverage brands need to know, including finance, sales, marketing, design, and operations.
Following the presentations, attendees will have the opportunity to sit down with the experts and ask them their toughest questions. - 12:05 PM12:30 PM
Beverage School: Understanding Retail Channels
- 12:30 PM1:00 PM
Beverage School: Financial Instruments for Growth
- 1:00 PM1:20 PM
Beverage School: Trademarks
- 1:20 PM1:40 PM
Beverage School: Beverage Design Basics
- 1:40 PM2:00 PM
Beverage School: Distribution Q&A - Inside DSD with Classic Beverages
- 2:00 PM2:20 PM
Beverage School: Early Stage Tinkering and Iterating
Ways founders can monitor feedback from consumers and customers to look at product or design changes or repositioning to find a pathway to a successful brand foundation. - 2:20 PM3:00 PM
Beverage School: Expert Round Tables
- 3:00 PM5:00 PM
RTD Spirits Entrepreneurial Track + BevNET Cocktail Showdown
Location: California Ballroom - Lobby Level
On Sunday, December 3rd, from 3PM to 5:00 PM PT, the BevNET team will kickstart BevNET Live with a spotlight on spirits and RTD cocktails. The program will include an investor panel and the Cocktail Showdown pitch competition, featuring the most promising new RTD cocktail brands on the market. Attendees will be able to sample the products of all participants, as well as continue their networking at the BevNET Live Welcome Reception.
Our spirits coverage will carry over to day 1 of BevNET Live with a morning main stage presentation and afternoon breakout session track. Registered attendees of BevNET Live are invited to attend the Sunday spirits program.
If you're looking to dive deeper into beverage alcohol, stick around for Brewbound Live on December 6th and 7th to boil down all aspects of the beer and beyond business so you can keep up (and stay ahead) between batches. - 3:00 PM3:30 PM
The Ready-to-Drink Spirits Revolution: Data and Statistics
In an exclusive presentation from NIQ's Beverage Alcohol Vertical, we'll break down the details and future of this fast-growing spirits movement, analyzing brand-level data to understand the category's evolving conventions around brand values, momentum, premiumization, and other key characteristics. - 3:30 PM4:00 PM
The State of Spirits Investment
- 4:00 PM5:00 PM
BevNET Live Cocktail Showdown
Designed to support and showcase new products and promising founders, the BevNET Cocktail Showdown focuses on the innovators and entrepreneurs designing the products of tomorrow. The competition provides a platform for the hottest new RTD cocktail brands to gain awareness amongst the industry.
Judges Include: - 5:00 PM6:30 PM
BevNET Live Welcome Reception
Location: California Ballroom Prefunction Area
Join us for beverages, light appetizers and networking. BevNET Live registration and a valid ID are required to attend.
