BevNET Live Summer 2012

New York, NY
This is a past event. Early registration is open for BevNET Live Winter 2019.

Program

Preliminary agenda as of May 31, 2012. Times and sessions subject to change. Full list of speakers.

To download a PDF of the agenda please visit:   ? http://dl.dropbox.com/u/17321977/BevNETLive-Summer12-agenda.pdf

 

Monday, June 4

7:45 a.m. – Registration & Breakfast

8:30 a.m. – Welcome: John Craven, Founder and CEO, BevNET.com. (video footage)

8:45 a.m. –? Big Beverage CEO Goes Entrepreneur –What I Wish I’d Known
Featuring Mike Weinstein, Chairman, INOV8 Beverage Co. and Former CEO, Snapple. (video footage)

9:20 a.m. –? Inside the Fabled “Hockey Stick” –? A panel discussion with three companies on the rise
Featuring Justin Guilbert and Douglas Riboud, Co-Founders of Harmless Harvest; Janie Hoffman, CEO of Mamma Chia; Danny Stepper, Co-Founder of Aloe Gloe. (video footage)

10:00 a.m. –? Communicating and Growing Trust at Retail –? The best way to establish relationships with store buyers
Featuring Dan Riley, VP of Store Operations, Ralph’s. (video footage)

10:30 a.m. –? Beverage Break & Networking provided by Polar Beverages.?

11:00 a.m. –? The Righteous Path is The Profitable Path  Growing with minimal compromise
Featuring Greg Koch, CEO of Stone Brewing. (video footage)

11:40 a.m. –? The Relationship Between Sport, Beverages and Marketing
Featuring CNBC sports and business reporter Darren Rovell. (video footage)

12:20 p.m. – ? Lunch & BevNET Expo (Expo runs until 5:30)

1:30 – 5:30 p.m.

BevNET Live ExpoExpo StageBreakouts
BevNET Live Expo AreaMain Stage
12:30 – 5:30 p.m.Table exhibitions from over 35 vendors1:40 p.m – New Beverage Showdown “Wild Card” (part 1) presented by Venturing & Emerging Brands
An interactive session where the audience will vote to select which brands move forward in the New Beverage Showdown.
With Matt Mitchell, VEB; Eric Schnell, I AM ; Dan Riley, VP Store Operations, Ralph’s Supermarkets; Mike Schneider, SVP, Allen & Gerritsen2:25 p.m – Formulation and Flavor Insight: John Wilson, Allen Flavors2:45 p.m – New Beverage Showdown “Wild Card” (part 2) presented by Venturing & Emerging Brands3:25 p.m – Understanding the New York Market
Discussion with Bruce Nierenberg, founder, BIN Sales and Marketing. (video footage)

3:50 p.m – The Year in Beverage Deals… so far
Discussion with Mike Burgmaier, Silverwood Partners and Brent Knudsen, Partnership Capital Growth Advisors. (video footage)4:15 p.m – Introducing the B-Corporation – A new way to create public benefit through business
With Gigi Lee Chang, Community Development at B Lab; Katie Landry, National Sales Director, Guayaki; Eric Schnell, CEO, I AM; Janie Hoffman, Founder, Mamma Chia. (video footage)

5:30 p.m –? New Beverage Showdown “Wild Card” Winner Announcement
Voting results announced.

2:20 – 3:00 p.m – Think Small to Grow Fast: Inside Micro-Marketing
Featuring John Blackington and Jack Brennan, Managing Partners, GBS Growth Partners; Jim Tonkin, President, Healthy Brand Builders

3:20 – 4:00 p.m – Civil Suits: Awareness and Avoidance
Featuring Justin Prochnow, Partner, Greenberg Traurig LLP

4:20 – 5:00 p.m – Foreign Properties, Domestic Brands
Featuring Alan Murray, CEO, Goodbelly; Tom Larsen, General Manager, Illy Issimo; Olivier Sonnois, CEO, Brands Within Reach

5:30 – 7:30 p.m. –? BevNET Live Cocktail & Networking Reception Sponsored by Allen Flavors, BevForce, & G3

 

Tuesday, June 5

7:45 a.m. – Registration & Breakfast

8:30 a.m. –? Welcome

8:35 a.m. –? Keynote — How to build brands through creative disruption
Featuring Rohan Oza, Cultural Entrepreneur; former CMO, Vitaminwater.

9:25 a.m. –? Launching with Big Geyser A guide to gaining and retaining accounts with key distributors
Featuring Jerry Reda, COO, Big Geyser. (video footage)

10:00 a.m. –? Brands Under Re-ConstructionA discussion with veteran CEOs about the key details entrepreneurs overlook
Featuring Brian Ross, CEO of CherryPharm; John Cochran CEO of AquaHydrate; Paddy Spence, CEO of Zevia. (video footage)

10:35 a.m. – Beverage Break & Networking provided by Polar Beverages

11:00 a.m. –? Product Life Cycles Inside marketing, sales, investment and brand growth
Featuring Neil Kimberley, Director of Global Innovation Strategy, The Hershey Company. (video footage)

11:40 a.m. – Part 1 of the New Beverage Showdown 3, presented by Venturing & Emerging Brands

12:15 p.m. – Lunch & Networking

1:15 p.m. –? Meet the Fresh Market Understanding how to build a brand utilizing this key retailer
Featuring Mathis Martines, Beverage Grocery Coordinator, Fresh Market. (video footage)

1:45 p.m. –? Angel Investors They’ve grown their own beverage companies, here’s how they’ll invest in yours
Featuring Seth Goldman, CEO of Honest Tea; Brian Ross, CEO of CherryPharm, Brad Barnhorn, Advisor at Bevology, Inc., Bruce Nierenberg, Founder of BN Consulting. (video footage)


2:20 p.m. –? Put Energy Into the Marketplace and Attack the Cold Box: A strategy for growing your emerging brand
Featuring Bill Weiland, CEO, Presence Marketing. (video footage)

3:00 p.m. –? Part 2 of the New Beverage Showdown 3, presented by Venturing & Emerging Brands

3:35 p.m. – Beverage Break & Networking

4:00 p.m. –? Illy Arrives Key Learnings from a VEB In-House Brand
Featuring Tom Larsen, Coca-Cola’s Venturing & Emerging Brands. (video footage)

4:25 p.m. – Building Brands , Building Categories – Where the Responsibilities Lie
Featuring Gerry Martin, VP of Marketing for Polar Beverages, Tom Fox, CM Profit Group; Andy Steele, Founder, Anonymous Consulting; Mark Rampolla, CEO, Zico. (video footage)

5:00 p.m. –? New Beverage Showdown Debrief and Winner Announcement

5:30 p.m. – Closing