Beverage Industry News, Reviews, Events, & Jobs

Taste Radio: The Secret To Scaling Cult Brands? It’s All About The Sauce. Taste Radio: The Secret To Scaling Cult Brands? It’s All About The Sauce.

Taste Radio: The Secret To Scaling Cult Brands? It’s All About The Sauce.

by BevNET.com Staff,

They started with a cult following. Now they’re taking over the country. Ari Raz, CEO of fermented coconut yogurt company The Coconut Cult, and Starr Edwards, co-founder of almond dip and snack brand Bitchin’ Sauce, discuss how timely innovation, community-driven creativity, and a fearless mindset helped both companies grow and thrive on a national stage.

GOFAST! Energy Relaunches Under New Parent Company GOFAST! Energy Relaunches Under New Parent Company

GOFAST! Energy Relaunches Under New Parent Company

by Shauna Golden,

After quietly disappearing from the market, extreme sports-inspired energy drink producer Go Fast Sports & Beverage Company is making a comeback under holding company Golden Triangle Ventures.

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Tea Drops Takes On Self-Manufacturing Tea Drops Takes On Self-Manufacturing

Tea Drops Takes On Self-Manufacturing

by Lukas Southard,

Tea Drops has increased its speed to market and new product development after moving production in-house in the wake of its co-packer closing.

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Taste Radio: Not Preaching, Just Better. A New Pitch For Moderation & Wellness. Taste Radio: Not Preaching, Just Better. A New Pitch For Moderation & Wellness.

Taste Radio: Not Preaching, Just Better. A New Pitch For Moderation & Wellness.

by BevNET.com Staff,

What if the future of wellness marketing is simply… not trying so hard? In this episode, the hosts explore how mission-driven CPG brands are moving beyond preachy messaging and embracing a new era of modern moderation. We also feature interviews with the founders of moringa-infused brand Orange Toucan and Woon, a modern pantry brand inspired by a family’s beloved Chinese restaurants.

New Products: Co-Branded Takes Over with Jolly Rancher Teas and ICEE Soda New Products: Co-Branded Takes Over with Jolly Rancher Teas and ICEE Soda

New Products: Co-Branded Takes Over with Jolly Rancher Teas and ICEE Soda

by BevNET.com Staff,

Co-branded candy flavors truly aren’t just for energy drinks anymore. This week’s new products feature three new co-branded offerings from The Ryl Co., Sparkling Ice and No Cap, along with an assortment of new modern soda launches, THC-infused beverages and energy drink innovations from both leading brands and category newcomers.

Marketing: Evolution (Re)Fresh; Hugh Jackman Joins AG1 Marketing: Evolution (Re)Fresh; Hugh Jackman Joins AG1

Marketing: Evolution (Re)Fresh; Hugh Jackman Joins AG1

by Brad Avery,

Cold-pressed juice brand Evolution Fresh is the latest brand to kick off the New Year with an updated look; Healthy drink mix brand AG1 has named actor, singer and dancer Hugh Jackman as its latest global ambassador.