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Building a $100 million CPG brand without venture capital takes more than a great product — it takes conviction, discipline, and a willingness to play the long game. In this episode, Loren Castle, the founder and CEO of Sweet Loren’s, breaks down how she built a profitable business by challenging category conventions, winning over major retailers, and refusing to compromise on taste.
Mark Anthony Brands navigated the hard seltzer gold rush phase with White Claw coming out on the other side as the segment’s top-selling brand. The company is looking to repeat in the fast-growing hard sports drink segment with a challenger brand: RefreshAde.
PRODA has added Justin Timberlake and Jessica Biel as co-founders amid the brand's rapid growth since launching in April.
Colorado Sales & General Manager
Good Daze Energy
Sr Supply Chain Manager
Sierra Nevada Brewing Co.
Business Development Manager- Northeast
Asterisk Imports
Brewer
New Trail Brewing
Area Sales Manager - Philadelphia, PA / Delaware
Good Boy Vodka
Sales Division Director, Mountain West
Deschutes Brewery
Austin TX - Territory Sales & Marketing Ambassador, Dioni...
DioniLife USA
Evolution Fresh is launching Thrive, a functional beverage line, just as the brand's parent company, Generous Brands, appoints a new CMO.
Bloom Nutrition is making convenience stores a central pillar of the next phase of growth for its Sparkling Energy beverages, leveraging its loyal consumer base, nostalgia, and an expanding distribution footprint.
The Nombase Podcast is now the CPG Operator Podcast, your go-to resource for what it takes to build and grow a food or beverage brand. The new name reflects what the show has always been about: candid conversations on the day-to-day realities of starting, building and growing a brand, from formulation and pricing to landing shelf space and scaling up.
Food sales are suffering, although energy drinks and nutrition shakes are resilient, as high fuel prices “weigh on consumers” and depress convenience channel foot traffic, according to a new equity research report from investment banker Jefferies.
BevNET's video content includes thousands of video interviews with leading industry experts and topics such as investing, e-commerce, branding, current events and more.
Eastroc, a global energy drink player based in China, and Japanese conglomerate Kowa are taking differentiated approaches to tap into the U.S. functional beverage boom, as seen at last week’s NACS trade show in Las Vegas.
Carbliss, the ready-to-drink (RTD) canned cocktail that has become one of the fastest-growing independent brands in its category, is launching a 12% ABV Cocktail Collection in November.
This week's new product gallery features something hot (Liquid I.V.), something pop (Louie Louie) and something sweet (Organic Valley's seasonal LTO creamer).
This week, reviewing everything that went down at NACS in Las Vegas, uncovering why RIND closed its online store, and running from our lives from a Zombie Santa Claus.…
Can Coke become the new… Poppi? The beverage giant is testing prebiotic versions of its stalwart brands, raising questions about where the functional soda market goes next — and what it means for Olipop. We also dig into whether mineral water is finally having its mainstream moment and examine the rise of dynamic grocery pricing and the new laws attempting to put guardrails around it.
After launching a shelf-stable version of its refrigerated prebiotic sodas in 2024, Olipop is turning its attention back to coolers.
