Speculation that Amazon’s purchase of Whole Foods might spark legal backlash came to fruition this week as U.S. Representative David Cicilline (D-RI), the top Democrat on the House of Representatives Judiciary Committee’s antitrust panel, called for the subcommittee to hold a hearing on the online retail giant’s latest acquisition.

Earlier this week, BevNET visited New York City to meet with two companies taking inspiration from the craft spirits movement to help elevate non-alcoholic drinking through complex flavors, eye-catching presentation or immersive on-premise experiences.

Looking to shine a bright light in the cold-pressed juice category, Sol-ti have already expanded from their native California into seven more states this year, with eyes on picking up another four or five by the year’s end.

In discussing the deal with BevNET, analysts and experts in the organic grocery space noted that while the deal was ostensibly about freeing Danone to secure the bigger prize of acquiring WhiteWave, it also affirms the long-term value of a strong organic brand.

Founded in 2014, Evy Tea’s ready-to-drink line is now available in roughly 500 stores throughout the Northeast, and Chen said she wants to dominate the region before expanding further. The company is currently in serious talks with several top beverage distributors.