Review: Petal

Petal is a USDA Organic zero calorie sparkling beverage that features a blend of botanicals in each of their three flavors.

Independent Craft Beer Pays Big at Retail

Compared to Big Beer acquired brands, independent craft has 24% higher household penetration, has 12% larger purchase size, and is purchased 34% more frequently per year. Take advantage of the independent craft movement with our new point-of-sale materials that are free to download.

Review: Ugly Lands in the US with New Formulations

Originally launched in the U.K. a few years ago, Ugly Drinks, which is a line of zero calorie flavored sparkling waters, has now launched in the U.S. with an updated look and formulations that were adjusted for the U.S. market (the product is also produced in the U.S.).

BeyondBrands Launches Cannabis-Infused Tonic Mood33

BeyondBrands is looking to bring consumers one step closer to that potential future with their latest venture: Mood33, a cannabis-infused sparkling tonic. The brand launched earlier this year with a party on April 20 and began selling in California dispensaries on June 1.

Sources: Report on Essentia Sale Premature

After CNBC reported that premium water brand Essentia was exploring a potential sale, sources close to the situation confirmed to BevNET that the company has been working with Credit Suisse for more than a year, but that there is no official sales process underway.

CORE Launches Summer Campaign With Demi Lovato

For the second year running, Core Hydration is building its summer marketing campaign around one of its star shareholders, as the brand announced today that singer/actress and brand investor Demi Lovato will be the face of a new primarily digital-based national marketing blitz that emphasizes “balance and authenticity."

People Moves: Harmless Harvest Hires New CEO

Harmless Harvest Hires New CEO; DRY Soda Adds New CFO and VP of Sales; Red Bull Appoints New President?; Organic Valley Reshuffles Sales Department; Temple Lifestyle Makes Marketing, Operations Hires

Review: Zinger Shots

Zinger Shots are a line of USDA Organic shelf stable shots that feature intense flavors in a small 2.4 oz. format. The product currently comes in five flavors, including Organic Ginger Zinger, Xtra Ginger Zinger, Lime Chilli Zinger, Golden Turmeric Zinger, and Acai Caffeine Zinger.

L.A. Libations to Act as Broker for OWYN

The Coke-aligned beverage incubator, which consults and helps to secure retail placement for emerging brands, has begun working with Halen Brands as a broker of record to grow the retail footprint of Only What You Need (OWYN) in national accounts including Walgreens and 7-Eleven.

Back In Service? Juice Served Here Plots Comeback

After ceasing operations and closing its remaining juice bars in December, Juice Served Here co-founder Greg Alterman, who issued the post, told BevNET that, despite facing a range of challenges, he’s confident that the brand has much more left to offer consumers.

BevNET Live Summer 2018 Day Two Recap: Exits, Acquisitions and Platforms

On the second day of BevNET Live Summer 2018, attendees heard from beverage and venture leaders at Nestlé and PepsiCo about how the conglomerates pick their brand investments, as well as topics such as how to prepare a brand for acquisition and building an optimal growth platform.