LIFEWTR and CFDA Partner on Fashion Project

LIFEWTR, a premium bottled water that advances creativity, art and design to serve as a source of inspiration and hydration, is partnering with the Council of Fashion Designers of America on a wide-ranging, multi-faceted global collaboration to help emerging fashion designers make their mark in the highly competitive national and international markets.

SOS Hydration Releases New Organic Product

SOS Hydration, Inc. is proud to announce that we are the world’s first organic Oral Rehydration Company, with a new organic range now available. At SOS we have always endeavored to provide consumers with the best available ingredients, and organic is another step towards this commitment.

KeVita Introduces Blueberry Basil and Roots Beer Kombucha Flavors

KeVita, a leading manufacturer of fermented probiotic and kombucha beverages, announced today the addition of two new flavors to its Master Brew Kombucha line: Blueberry Basil and Roots Beer. The new flavors join KeVita’s portfolio of delicious, effervescent drinks.

Celsius Holdings Delivers Record Revenue and Profitable Second Quarter 2017

Revenue for the three months ended June 30, 2017 and June 30, 2016 was $10.2 million and $6.2 million, respectively, an increase of 66%. Gross profit was $4.6 million, or 44.6% of revenue, in the three months ended June 30, 2017 compared to $2.8 million, or 44.8% of revenue, for the same period in 2016.

Q Drink Healthy Sponsors Ore to Shore Mountain Bike Race

Q is sponsoring Ore to Shore as a key component of the aid stations and recovery area at the finish line. Q features all-natural ingredients, such as quercetin, that are designed to improve performance and recovery time.

Fenwick Brands Closes Fund with Oversubscription

The Fund had a target of $30 million and was oversubscribed with a single close. The Fund will facilitate Fenwick making investments between $3-7 million in CPG brands where the team can have an active role in scaling the business.

Cool Mountain Beverages Enters the Bottled Water Market

Cool Mountain Beverages of Des Plaines IL., makers of Cool Mountain Craft Sodas and the iconic and popular Chicago Draft Style Hand Crafted Beverages, has entered the exciting bottled water market with it’s “Realife” offering.

FitWhey Announces New Formula and New Flavor

BFit Brands announced that FitWhey, the fitness beverage that combines protein and functional energy, is switching to an all-natural sweetener, removing the artificial sweetener Sucralose from the formula, and replacing it with a combination of natural stevia and 3 grams of natural cane sugar (per 16-ounce bottle).

EBOOST Launches New Products & Rebrands

EBOOST, a wellness brand that gives people a cleaner way to fuel their busy days, announced the expansion of its product lines and a complete rebranding and packaging redesign, which will improve shopability, offer bigger variety and drive brand differentiation in the marketplace.

Celsius Announces Second Quarter Results

Celsius Holdings, Inc., the makers of CELSIUS, a clinically proven fitness drink, today announced that it will release financial results for the second quarter ended June 30, 2017 on Wednesday, August 9, 2017 after the market close. Management hosted a conference call that same day at 4:30 pm Eastern Time to discuss the results with the investment community.

Tickle Water Targets Adults with Mixer Focus

Tickle Water is now available in Total Wine’ s 106 locations in the mixer aisle and Crown Wine & Spirits' 13 Florida locations. In addition, Tickle Water is now being served in employee café coolers in 4 major executive offices and banks in New York City.

ROAR Organic Launches #SodaSucks Viral Video Campaign

ROAR Organic, a new electrolyte-infused hydration beverage sold at retailers in New York and California, launched #SodaSucks, a comical viral video series aimed to educate consumers on the adverse effects of drinking sugar-sweetened carbonated beverages.