Buffalo, NY – August 19, 2025 – Hyde’s Hail Mary is making history as the first hemp-infused zero-alcohol shandy beverage in the market. The debut flavor, a crisp and bright Lemon Shandy, delivers the refreshing taste shandy fans love, without the alcohol and paired with the balanced effects of hemp-derived cannabinoids. Founded by former NFL player Micah Hyde, Hyde’s Hail Mary has officially opened pre-orders ahead of its full launch on August 23, 2025.
Crafted with a balanced blend of 5mg THC, 5mg CBD, and 5mg CBG, Hyde’s Hail Mary offers a true shandy-inspired experience built for game days, celebrations, and everyday connection. Designed for adults who enjoy the flavor and refreshment of a shandy but want a functional, non-alcoholic alternative, it is perfect for those seeking a fresh take on social drinking.
A Purpose-Driven Pour Hyde’s Hail Mary was created to give adults more options for enjoying social occasions without the drawbacks of alcohol. As a professional athlete, Micah Hyde saw firsthand the importance of recovery, clarity, and balance, while still valuing the connection that comes from sharing a drink. The brand’s mission is to make hemp beverages approachable, educate consumers, and break down stigma by creating products that fit naturally into people’s lives.
The First Flavor: Lemon Shandy Hyde’s Hail Mary launches with Lemon Shandy, brewed with natural flavors for a crisp, bright, and refreshing profile. Inspired by the classic shandy taste, it delivers a smooth onset, sociable buzz, and clear head. Whether celebrating a win, enjoying a backyard BBQ, or winding down with friends, Lemon Shandy is crafted for connection.
Availability and Pre-Orders Pre-orders for Hyde’s Hail Mary are now live at hydeshailmary.com with nationwide shipping to eligible states. The brand will officially launch on August 23, 2025, with expanded retail availability to follow.
About Hyde’s Hail Mary Hyde’s Hail Mary is a hemp-infused social beverage brand founded by former NFL player Micah Hyde. Built on the values of clarity, connection, and celebration, the brand aims to redefine social drinking with a functional, approachable alternative to alcohol. For more information, visit hydeshailmary.com or follow @hydeshailmary on Instagram.
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