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Video: THC-Infused Beverages Struggle to Find Footing in 2020

Cannabis beverages are no doubt among the most buzzed about emerging categories of recent years. But although THC-infused drinks had a market value of $313 million in 2020, they accounted for only a drop in the bucket of the overall $19 billion cannabis market. Beverages still have a long way to go and face numerous logistical challenges to overcome as brands seek to breakout within a highly regulated environment.

BODYARMOR LYTE Announces Partnership with Carrie Underwood

WHITESTONE, NY. – Today BODYARMOR LYTE Sports Drink announced a new equity partnership with 7-time Grammy Award-winning superstar, Carrie Underwood. Best known for relationships with top athletes including Naomi Osaka,…

KeHE to Host Annual Holiday Show Via Digital Platform

Naperville, Ill. – KeHE announced today that its 2021 Holiday Show will take place virtually. Due to COVID-19 safety concerns, KeHE’s annual Holiday Show previously scheduled for June 17-18 in…

Mooala Launches Plant-Based Keto Mylk Line

DALLAS, Texas —Mooala, leading maker of premium, organic, dairy-free beverages, today announced the introduction of the industry’s first-ever Keto Mylk. The company, best known for its plant-based Bananamilk, expands its…

‘Democratizing Investment’: Brands Turn to Equity Crowdfunding Platforms

Throughout the past decade, crowdfunding has proven to be a vital source of startup capital for young entrepreneurs looking to get off the ground. But in a crowded marketplace where companies are constantly competing for venture financing and require millions of dollars to grow their companies, platforms like Kickstarter can’t cut it for established brands.

Cocktail Squad Expands Distribution of Its Premium Canned Cocktails to Arkansas

Boulder-based Cocktail Squad announces expanded distribution of its products to Arkansas. Cocktail Squad offers a line of eight premium, ready-to-drink classic canned cocktails fresh from the Rocky Mountains and is one of the few brands in the nation with a product line crossing over four real spirits. 

Mule 2.0 Announces Launch Of Four New Canned Cocktails

Mule 2.0 led the resurgence of RTD spirits-based canned cocktails when it launched their Moscow Mule in 2015, and it continues to lead in the RTD category. Now, Mule 2.0 is excited to announce the launch of 4 new cocktails made with real spirits and 5% abv.

Gallery: New Year, New Spirits

In this gallery, we highlight some of the notable new releases from the past month, including the debut of Cutwater Spirits' latest RTD cocktail, the launch of ultra premium tequila brand Dos Primos, a music-inspired package from Remy Martin and a new look for SelvaRey Rum designed by accliaimed singer Bruno Mars.