Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Laird Superfood Expands Hydrate Drink Mix Offerings With New Wild Berry and Tropical Punch Flavors

PRESS RELEASE posted by Laird Superfood

Dec. 19, 2025 at 1:15 pm

XLinkedInRedditFacebookEmail
Report Press Release
Non-Alcoholic Beverages
  • image-01
Boulder, Colorado – December 18, 2025 – Laird Superfood®, Inc. (NYSE: LSF), a leader in functional coffee, creamers, and superfood products made with simple, minimally processed ingredients, has expanded its Hydrate line with two new flavors. Wild Berry contains a blend of antioxidant-rich maqui, calafate and murta berries from Patagonia; Tropical Punch offers a blend of fruits and real orange oil. Laird Superfood has also introduced a Variety Pack containing all five Hydrate flavors and expanded its line-up of single-serve packets by offering the Original flavor in these convenient sticks. All Laird Superfood Hydrate powders contain only real-food ingredients, and have the added benefit of Aquamin™, a red marine algae that provides bioavailable seaweed-derived calcium and magnesium, and more than 70 trace minerals, including naturally occurring potassium and sodium. The fruit-flavored options are lightly sweetened with monk fruit for zero added sugar; Original is made from only two ingredients (coconut water and Aquamin). Each product in the Laird Superfood Hydrate lineup contains electrolytes such as sodium and potassium that naturally replenish the body. "It's surprising that many athletes still rely on processed sports drinks, and those who use hydration powders often find they're also filled with artificial ingredients and excessive sugars," said Jason Vieth, CEO of Laird Superfood. "At Laird Superfood, we're committed to making healthy hydration easy with our natural, clean products that empower people to make nutritious choices without compromising taste or performance." The full Laird Superfood Hydrate lineup includes Lemon, Mango-Pineapple, Original, Tropical Punch, and Wild Berry, as well as a Variety Pack of all the flavors. Hydrate Original is now also available in single-serve sticks, as well as the existing 8-ounce bag. All are available for purchase on LairdSuperfood.com and Amazon. For more information about new products, follow @LairdSuperfood on Instagram, @LairdSuperfood on TikTok, and visit LairdSuperfood.com. ### About Laird Superfood® Laird Superfood is a minimally processed food brand dedicated to fueling active lifestyles with superfood products that support energy, endurance, and overall well-being. Co-Founded by world-renowned big wave surfer Laird Hamilton in 2015 and selling its first products in 2016, the brand was born from his personal mission to find a better morning routine that could improve and sustain his performance while out catching waves. Alongside his Co-Founder, wife, former professional beach volleyball legend, bestselling author and fitness icon Gabby Reece, the brand has expanded from superfood creamers to offer instant lattes, coffees, bars, prebiotic daily greens, and more. Laird Superfood is committed to offering simple ingredients and minimally processed foods that can help fuel people from sunrise to sunset.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Non-Alc Beverages Accelerate in Late Summer Retail Sales

Non-Alc Beverages Accelerate in Late Summer Retail Sales

Taste Radio: Keurig Dr Pepper’s Former CEO Has A Beefy Take On Growth

Taste Radio: Keurig Dr Pepper’s Former CEO Has A Beefy Take On Growth

Quarter Proof Founders Return to Low-Alc With ‘Half-Cocktail’ Strength Demi Vodka

Quarter Proof Founders Return to Low-Alc With ‘Half-Cocktail’ Strength Demi Vodka

SPONSORED POST
Why the Future of Functional Beverages Is Defined by Consumer Experience

Why the Future of Functional Beverages Is Defined by Consumer Experience

Marketplace

Award Winning Beverage Formulation

Award Winning Beverage Formulation

View All|Post a Listing

Featured Jobs

Beverage Sales Specialist - Countermeasures

Beverage Sales Specialist - Countermeasures

Head of Operations OR Fractional COO - Spill Foods, Inc.

Head of Operations OR Fractional COO - Spill Foods...

Digital Marketing Coordinator - Three Taverns Craft Brewery

Digital Marketing Coordinator - Three Taverns Craf...

Packaging Specialist - Cerebral Brewing

Packaging Specialist - Cerebral Brewing

Graphic Artist - Good Boy Vodka

Graphic Artist - Good Boy Vodka

Wholesale Sales Representative – Specialty Coffee Inventory - Mochalux

Wholesale Sales Representative – Specialty Coffee ...

View All Jobs|Post a Job

More News

Review: Chameleon Cold Brew Revamps With New Look & New Flavors

Review: Chameleon Cold Brew Revamps With New Look & New Flavors

Kendall Jenner Joins TRIP as Equity Investor, Global Ambassador

Kendall Jenner Joins TRIP as Equity Investor, Global Ambassador

Taste Radio: Is It A Trend Or A Distraction?

Taste Radio: Is It A Trend Or A Distraction?

Distribution: AriZona Takes Premium Mineral Water Ferrarelle into Cans; UPDATE Hits Circle K

Distribution: AriZona Takes Premium Mineral Water Ferrarelle into Cans; UPDATE Hits Circle K

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Sales Rep (off-prem) - downtown Chicago - Revolution Brewing LLC - Revolution Brewing LLC
  • Production Brewer - Russian River Brewing Company - Russian River Brewing Company
  • Sales Insights Analyst - good2grow - good2grow
  • Area Sales Manager - Cleveland, OH - Good Boy Vodka - Good Boy Vodka
  • Automation Technician (Food & Beverage) - Barrel RM - Barrel RM
  • Retail Account and Sales Operation Specialist - Trade Turbine - Trade Turbine
  • Head Brewer - North Country Brewing Co - North Country Brewing Co
View AllPost a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Non-Alc Beverages Accelerate in Late Summer Retail Sales
  2. Taste Radio: Keurig Dr Pepper’s Former CEO Has A Beefy Take On Growth
  3. Quarter Proof Founders Return to Low-Alc With ‘Half-Cocktail’ Strength Demi Vodka
  4. Review: Chameleon Cold Brew Revamps With New Look & New Flavors
  5. Kendall Jenner Joins TRIP as Equity Investor, Global Ambassador
  6. Taste Radio: Is It A Trend Or A Distraction?
  7. Distribution: AriZona Takes Premium Mineral Water Ferrarelle into Cans; UPDATE Hits Circle K
  1. How Low Can You Go? Herb Light Makes Its Case for Light Beer-Inspired, 1MG THC Drink
  2. Flying High: Drippy Bringing THC Drinks to the Skies With Virgin Airlines
  3. Join Us at BevNET Live December 7-9 in Marina del Rey, CA; Register Early to Save
  4. A Drink With… Little Saints’ Megan Klein
  5. BevNET Launches New Press Release Portal
  6. Country Star Niko Moon Launches Happy Himalayan Premium Artesian Water on Earth Day
  7. National Shag Dance Champions Launch Shag-a-Rita
  1. Quarter Proof Founders Return to Low-Alc With ‘Half-Cocktail’ Strength Demi Vodka
  2. Liquid Death Founder and Sazerac Launch Mr. Fancy Canned ‘American Bubbly’
  3. RTD Cocktails: New Releases From Salt Point, Deep Eddy, Freixenet and More
  4. Crooked Pop Taps Former Zevia Exec Lee Schill as CCO
  5. Morales Beverage Group Moves In On RNDC Indiana Assets
  6. Finnish Long Drink Cuts Sales Roles After Mark Anthony Acquisition
  7. Pernod Ricard Leans Into RTDs as It Navigates a Down Year
  1. Boston Beer Appoints Samsung Electronics America CMO as Next Marketing Lead
  2. Rogue IP Auction Ends with $2.82 Million Winning Bid from Fitness Company
  3. Top Import, RTD and NA Brands Find YoY Growth Despite Misaligned Labor Day and Wonky Comps in Circana Weekly Scans
  4. Quarter Proof Founders Return to Low-Alc With ‘Half-Cocktail’ Strength Demi Vodka
  5. New Trail Keeps Growth Streak Rolling; Introduces 3.7% ABV IPA
  6. Insider’s Week in Beer: 🙌 It’s Inflatable Beer Hall Season!
  7. Press Clips: Ackley Brands Denied Entry in Rogue IP Bid; Plus, Craft Closures in California & Ohio
View All|Submit News

Promoted PR Posts

The Curated, Smarter-Sipping Bottle Shop to Open Second Location in LA

The Curated, Smarter-Sipping Bottle Shop to Open Second Location in LA

Ola Mate Partners with Dora's Naturals to Expand Northeast Distribution

Ola Mate Partners with Dora's Naturals to Expand Northeast Distribution

H2Om Water with Intention Hydrates the Stars for The Ed Asner Family Center’s 14th Annual Celebrity Poker Night

H2Om Water with Intention Hydrates the Stars for The Ed Asner Family Center’s 14th Annual Celebrity Poker Night

Anytime Farmhouse Brings First Regenerative Organic Certified Spirits and RTDs to Whole Foods Market Across 5 New States

Anytime Farmhouse Brings First Regenerative Organic Certified Spirits and RTDs to Whole Foods Market Across 5 New States

ArZo Expands New York Metro Presence

Good Game by T-Pain Expands Circle K Florida Distribution as Retail Momentum Accelerates

Good Game by T-Pain Expands Circle K Florida Distribution as Retail Momentum Accelerates

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase