• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Laird Superfood Expands Hydrate Drink Mix Offerings With New Wild Berry and Tropical Punch Flavors

info_outline PRESS RELEASE posted by Laird Superfood

Dec. 19, 2025 at 1:15 pm

X LinkedIn Reddit Facebook Email
Report Press Release
Non-Alcoholic Beverages
  • image-01
Boulder, Colorado – December 18, 2025 – Laird Superfood®, Inc. (NYSE: LSF), a leader in functional coffee, creamers, and superfood products made with simple, minimally processed ingredients, has expanded its Hydrate line with two new flavors. Wild Berry contains a blend of antioxidant-rich maqui, calafate and murta berries from Patagonia; Tropical Punch offers a blend of fruits and real orange oil. Laird Superfood has also introduced a Variety Pack containing all five Hydrate flavors and expanded its line-up of single-serve packets by offering the Original flavor in these convenient sticks. All Laird Superfood Hydrate powders contain only real-food ingredients, and have the added benefit of Aquamin™, a red marine algae that provides bioavailable seaweed-derived calcium and magnesium, and more than 70 trace minerals, including naturally occurring potassium and sodium. The fruit-flavored options are lightly sweetened with monk fruit for zero added sugar; Original is made from only two ingredients (coconut water and Aquamin). Each product in the Laird Superfood Hydrate lineup contains electrolytes such as sodium and potassium that naturally replenish the body. "It's surprising that many athletes still rely on processed sports drinks, and those who use hydration powders often find they're also filled with artificial ingredients and excessive sugars," said Jason Vieth, CEO of Laird Superfood. "At Laird Superfood, we're committed to making healthy hydration easy with our natural, clean products that empower people to make nutritious choices without compromising taste or performance." The full Laird Superfood Hydrate lineup includes Lemon, Mango-Pineapple, Original, Tropical Punch, and Wild Berry, as well as a Variety Pack of all the flavors. Hydrate Original is now also available in single-serve sticks, as well as the existing 8-ounce bag. All are available for purchase on LairdSuperfood.com and Amazon. For more information about new products, follow @LairdSuperfood on Instagram, @LairdSuperfood on TikTok, and visit LairdSuperfood.com. ### About Laird Superfood® Laird Superfood is a minimally processed food brand dedicated to fueling active lifestyles with superfood products that support energy, endurance, and overall well-being. Co-Founded by world-renowned big wave surfer Laird Hamilton in 2015 and selling its first products in 2016, the brand was born from his personal mission to find a better morning routine that could improve and sustain his performance while out catching waves. Alongside his Co-Founder, wife, former professional beach volleyball legend, bestselling author and fitness icon Gabby Reece, the brand has expanded from superfood creamers to offer instant lattes, coffees, bars, prebiotic daily greens, and more. Laird Superfood is committed to offering simple ingredients and minimally processed foods that can help fuel people from sunrise to sunset.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

New Beverages: BERO Introduces Spider-Man LTO, Nurri Adds Multiserve Protein Milks

New Beverages: BERO Introduces Spider-Man LTO, Nurri Adds Multiserve Protein Milks

Taste Radio: The Good, Bad & Ugly Of Mission-Driven Brands

Taste Radio: The Good, Bad & Ugly Of Mission-Driven Brands

Emerging Drinks Keep C-Store Growth Charging Ahead Despite Slower Traffic

Emerging Drinks Keep C-Store Growth Charging Ahead Despite Slower Traffic

SPONSORED POST
Connecting Benefits with Flavor to Build Trust in Functional Beverages

Connecting Benefits with Flavor to Build Trust in Functional Beverages

Marketplace

Contract Brewing Available

Contract Brewing Available

View All|Post a Listing

Featured Jobs

Production Brewer - Manhattan Project Beer Co

Production Brewer - Manhattan Project Beer Co

Sales Support Intern - MOTH Drinks Ltd

Sales Support Intern - MOTH Drinks Ltd

Quality Control/Lab Technician - Coronado Brewing Company

Quality Control/Lab Technician - Coronado Brewi...

Graphic Artist - Good Boy Vodka

Graphic Artist - Good Boy Vodka

Area Sales Manager - New Jersey - Good Boy Vodka

Area Sales Manager - New Jersey - Good Boy Vodka

Area Sales Manager - Miami, FL - Good Boy Vodka

Area Sales Manager - Miami, FL - Good Boy Vodka

View All Jobs|Post a Job

More News

RYSE Taps Protein ‘Expertise’ for RTD Shake Launch as Energy Expands

RYSE Taps Protein ‘Expertise’ for RTD Shake Launch as Energy Expands

Nestlé Enters Joint Venture For Premium Water, Beverage Brands

Nestlé Enters Joint Venture For Premium Water, Beverage Brands

Review: AUMA Takes On Sparkling Taiwanese Tea

Review: AUMA Takes On Sparkling Taiwanese Tea

Lollapalooza Embraces Hemp THC Drinks, Brings Señorita On Board As Official Partner

Lollapalooza Embraces Hemp THC Drinks, Brings Señorita On Board As Official Partner

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Regional Account Manager South - East - D&V International, Inc. - D&V International, Inc.
  • Wholesale Sales Representative – Specialty Coffee Inventory - Mochalux - Mochalux
  • Head Brewer - Cinderlands Beer Co. - Cinderlands Beer Co.
  • Sales Representative – Los Angeles County - Coronado Brewing - Coronado Brewing
  • After Sales Quality Supervisor - Dispense - Keg Manufacturer - Keg Manufacturer
  • Production Brewer - Kane Brewing Company - Kane Brewing Company
  • Sales Manager - 4 Hands Brewing Company - 4 Hands Brewing Company
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. New Beverages: BERO Introduces Spider-Man LTO, Nurri Adds Multiserve Protein Milks
  2. Taste Radio: The Good, Bad & Ugly Of Mission-Driven Brands
  3. Emerging Drinks Keep C-Store Growth Charging Ahead Despite Slower Traffic
  4. RYSE Taps Protein ‘Expertise’ for RTD Shake Launch as Energy Expands
  5. Nestlé Enters Joint Venture For Premium Water, Beverage Brands
  6. Review: AUMA Takes On Sparkling Taiwanese Tea
  7. Lollapalooza Embraces Hemp THC Drinks, Brings Señorita On Board As Official Partner
  1. Tabor Hill Winery Debuts Two Limited-Release Estate Wines Showcasing the Potential of Michigan Winemaking
  2. THE SWEETEST TABOO: Ten to One Rum and Lost Borough Ice Cream Celebrate National Black Business Month
  3. Atlanta’s Tip Top Proper Cocktails wins RTD of the Year at NOLA Spirits Competition
  4. CocoLove Named an Official Event Sponsor of the 2026 Lexus US Open of Surfing
  5. Sheffield Wednesday Welcomes Pantalones Organic Tequila To Hillsborough Stadium
  6. VIP Introduces VIP Intelligence: The Beverage Industry's Purpose-Built AI
  7. Impavid Italian Spirits Available Now in the U.S.
  1. NIQ: As Margarita Sales Cool, Martinis Step Into Spotlight
  2. Zero Proof Playbook: Jill Sites On How To Find Growth In Adult Non-Alc
  3. Joel Gott Wines, Powerhouse Producer of Affordable Wines, Turns To RTDs
  4. In Rebrand, Free Spirits Ditches The Wellness Pitch For Cocktail Culture
  5. Brown-Forman CEO Lawson Whiting to Retire as Successor Search Begins
  6. As Uncle Nearest Sale Nears, Receiver Alleges Lender Ignored ‘Red Flags’
  7. Spirits Distribution: RNDC Fallout Squeezes Suppliers; SGWS Cuts Jobs; Suppliers Jump to Reyes
  1. Press Clips: Stateside Distro Changes, Shaidzon’s New Ownership and a WNBA Star Gets into Craft
  2. Battle of the Teas Continues as Boston Beer Adjusts Media Spend and Tempers FY26 Expectations
  3. Bev-Alc Off-Premise Sales -2.8% Thru Q2; Domestic Premiums & FMBs Driving Beer Losses
  4. Boston Beer: Q2 Depletions -6%, Shipments -4.5% as Sun Cruiser, Angry Orchard Remain Only Brands in Growth
  5. Lollapalooza Embraces Hemp THC Drinks, Brings Señorita On Board As Official Partner
  6. BA Mid-Year Update: More Than Half of Craft Brewers Report Growth Despite Estimated 4% Volume Decline
  7. The Magic of Airport Beers with Experience Threee’s Liz Einhorn
View All|Submit News

Promoted PR Posts

NAD4Me Launches a Zero-Caffeine Cellular Energy Drink Powered by NAD+

NAD4Me Launches a Zero-Caffeine Cellular Energy Drink Powered by NAD+

More Labs Announces New Distribution Agreement with Southern Glazer’s Wine & Spirits

More Labs Announces New Distribution Agreement with Southern Glazer’s Wine & Spirits

Costa Rica’s NICOYA Rum Awarded 95 and 93 Points, Both Best Buy, by Wine Enthusiast

Costa Rica’s NICOYA Rum Awarded 95 and 93 Points, Both Best Buy, by Wine Enthusiast

Virginia Distillery Co. Launches 50-Calorie, 2.5% ABV KINDA Light Vodka Seltzer

Virginia Distillery Co. Launches 50-Calorie, 2.5% ABV KINDA Light Vodka Seltzer

Trumpdrive Energy Launches Jupiter Matcha Lychee

Trumpdrive Energy Launches Jupiter Matcha Lychee

NO CAP! Soda Pop Returns to X Games This Summer with Limited-Edition Collaborative Can

NO CAP! Soda Pop Returns to X Games This Summer with Limited-Edition Collaborative Can

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙