1911 Established Distillery Unveils Bold New Packaging and a Flavor-First Innovation: Loganberry Vodka

The distillery at 1911 Established has undergone a transformation. While the pursuit of world-class liquid has always been central to the brand, it was time for the bottle’s exterior to reflect the quality within.

To better align the look with the liquid, 1911 once again partnered with Stay Fresh Designs to evolve the brand’s visual identity and brought in Team World in Conklin, New York, to take it across the finish line. The result? A cleaner, more modern presentation made possible by direct-to-glass printing. The technique isn’t new to the industry, but the outcome here is exceptional: clean, uncluttered, and vibrant. A visual reset for a spirit that’s anything but ordinary.

The refresh starts with 1911 Established award-winning vodkas a bold yet deliberate first move. Reimagining the package while preserving the playful, category defying personality of 1911 was no small feat.

Leading the lineup are the original 1911 Vodka, the best-selling Blueberry Vodka, and the fan-favorite Honeycrisp Vodka each now wrapped in a bottle as distinctive as the flavors inside. But this isn’t just a facelift. It’s the start of a new chapter.

Introducing: 

Loganberry Vodka

A beloved flavor across Western New York and Southern Ontario, Loganberry has a loyal following. Its backstory is a botanical fluke. In the 1880s, amateur horticulturist James Harvey Logan accidentally cross-pollinated a European raspberry with a North American blackberry in Santa Cruz, California, thus the Loganberry. Worth noting this discovery is roughly 30 years before Beak & Skiff planted its first apple tree (Beak & Skiff Apple Orchards is the parent company of 1911 Established).

Capturing this flavor’s balance of berry forward tart sweetness in a vodka took both precision and restraint. Blending fruit flavors into something merely drinkable is hard enough. But creating something spectacular? That’s the standard at 1911 Established.

Here’s how Head Distiller Ed O’Brien describes the experience:

The Loganberry brings together a fresh and almost earthy sweetness together with a subtle tartness in a way that was a great muse for our latest creation.  I find it to be bold in how it can be blended into cocktails.  Whether you choose to lean into the tart by adding your favorite citrus or accent it with that mint, or rosemary fresh from your garden, this naturally flavored vodka doesn't miss"         

This release also signals more to come: a wave of new innovations, as well as a freshly launched 1911 Established Distillery Social Club. Membership is available now but highly limited, join now or you’ll have to wait until spots reopen in a year. August 1, 2026.

For more details on the new packaging, Loganberry Vodka, or to join the 1911 Established Distillery Social Club, visit our website.