ROCKAWAY Soda Expands Lineup With New Lime Mint Flavor

New York City, NY (August 19, 2025) – Today, ROCKAWAY Soda, a boutique soda from two-time beverage entrepreneur and Rockaway Beach native, Bridget Firtle, debuts its newest flavor, Lime Mint. This crisp, cool, and refreshingly bright blend joins ROCKAWAY’s lineup as the brand’s most invigorating flavor yet—perfect for sipping year-round.

The launch of Lime Mint arrives alongside ROCKAWAY’s signature bold packaging and vibrant street art-inspired design – a nod to the brand’s NYC streets meets the beach roots. Crafted without any alternative sweeteners, ROCKAWAY Soda features real fruit juice and real sugar. The new offering joins the brand’s existing four flavors, Berry Hibiscus, Lemon Lemongrass, Watermelon Guava, and Pineapple Ginger; each 12oz can features just 7 grams of organic cane sugar and a kiss of sea salt - all at only 30 calories. 

“Lime Mint is a perfectly fresh and  tart option for anyone looking for something clean, thirst quenching, and truly chuggable ,” says Bridget. “Like all ROCKAWAY flavors, it’s made for that feel-good moment when you just want to treat yourself with no compromises.”

A hedge fund investor-turned-entrepreneur, Bridget is never one to follow the mainstream. After seeing an opportunity to disrupt the American distillation market in 2012, she left her corporate job to found Owney’s Rum, NYC’s first rum distillery in more than a century. The business saw massive success before she sold it and exited the company in 2020. Soon after, inspired by her practice of conscious, healthy-ish consumption combined with her love of NYC, ROCKAWAY was born.

ROCKAWAY Soda and the brand-new Lime Mint, are available nationwide as a 12-pack for a suggested price of $35.99 on DrinkRockaway.com and Amazon, or as individual cans for $2.29 at local retailers. Follow ROCKAWAY on Instagram at @DrinkRockaway. 

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About Rockaway Soda: Founded by beverage entrepreneur Bridget Firtle, ROCKAWAY SODA is a line of boutique sodas made with real ingredients. The line includes Lime Mint, Berry Hibiscus, Lemon Lemongrass, Watermelon Guava, and Pineapple Ginger, all housed in 12oz cans. ROCKAWAY SODA is available to ship nationwide as a 12-pack for an SRP of $35.99, or as individual cans for an SRP of $2.29 at select local retailers.