CALIFORNIA, AUGUST 2025 — Saint Enzo is proud to introduce its debut wine: Saint
Enzo L’Originale Lambrusco, a bold, lightly sparkling red wine crafted to elevate brunch
into a moment of indulgence and rooted in light, love, and friendship. More than a beverage,
Saint Enzo L’Originale Lambrusco is a love story in a bottle.
Founded by husband-and-wife
duo Armon and Myisha Moore, the brand was born from one simple observation: brunch
drinks rarely live up to the joy of the moment. Crafted to transform brunch into an
unforgettable experience, Saint Enzo L’Originale Lambrusco delivers flavor, elegance, and
a refreshing twist to mid-day dining.
Brunch has evolved into a cultural routine and an essential space for connection, celebration,
and mid-day indulgence. While the experience has become more elevated, the drink offerings
have largely stayed the same. Saint Enzo enters the space with a modern Lambrusco crafted to fill the white space in the brunch market. With its slightly sparkling texture, lower alcohol
content, and unmatched food versatility, Saint Enzo L’Originale Lambrusco offers a
refreshing twist for today’s health-conscious, social-media-savvy consumer. Designed for those
who want sophistication without pretense, Saint Enzo L’Originale Lambrusco redefines
what a brunch beverage can be -- elegant, effortless, celebratory, and made for golden-hour
moments.
“Brunch is so intentional. From the outfit to the people at your table. We wanted a wine that matched
that energy,” says Myisha Moore. “As a seasoned Marketing Strategist, I’m always looking for that
white space, and Saint Enzo felt like that ‘new car’ smell when I tasted it. It’s familiar, but undeniably
fresh.”
“Every weekend, my wife would come home from brunch with her friends, laughing and glowing, but
always disappointed by the drinks,” says Armon Moore. “I saw a space for something better,
something more soulful. I’ve always believed that design is about emotion. Wine, like love, is about
feeling something. That’s what we’ve set out to create--wines that tell stories, spark connection, and
make people feel seen.”
That vision led to a journey to Castelvetro di Modena, in the heart of Italy’s Emilia-Romagna
region, where Saint Enzo found the perfect pour. A pillar of Italian tradition, Lambrusco’s
roots date back deeper than Champagne. Once dismissed as overly sweet, a casualty of mass
production in the 1980s, Saint Enzo reclaims the varietal with a bold new expression,
structured, refined, and crafted for a new generation who want elegance with edge.
While most
Lambruscos on the market are up to 85% of varietal, Saint Enzo L’Originale Lambrusco is
exclusively produced from 100% organic Lambrusco Grasparossa grapes, no unwanted
additives, grown in clay-rich soils among cherry orchards, and fermented twice for a refined
sparkling red. The result is a wine that balances depth and elegance meant for laughter-filled
moments that stretch into golden afternoons.
The visual identity of Saint Enzo L’Originale Lambrusco was intentionally created by
Dominique Wells, Creative Director and cultural visionary known for her work across music,
fashion, and tech. With its bold aesthetic and details, the brand’s partnership with Wells is
rooted in her rare ability to translate energy and intention into design – one that speaks
directly to Saint Enzo’s refined identity. To tell a deeper story of modern luxury, elegance,
and feminine perspective, Wells brings a timeless bottle to the brunch table.
Crafted to complement the vibrant mix of savory and sweet that defines today’s brunch
selections, Saint Enzo L’Originale Lambrusco is a deep, ruby-hued wine with violet
reflections and elegant perlage. Bursting with dark cherry and blackberry, layered with vibrant acidity, and a dry finish, the wine is designed to complement the savory, sweet, and celebratory
dishes that define today’s brunch table.
Tasting Profile:
• On the nose: rosebuds and ripe berries.
• On the palate: dry, mouth-filling, with soft tannins and a harmonious finish.
• Finish: low residual sugar and daytime-friendly profile make it an unexpected yet
perfect companion with no food pairing limitations.
For More Information:
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