Drinks With Benefits: NYC’s First Zero-Proof Festival Launches with Powerhouse Lineup of Partners

New York, NY (August 11, 2025) – Bottle Raiders, the leading media platform for spirits and non-alcoholic beverages, is bringing its highly anticipated zero-proof and functional beverage (i.e THC, CBD) festival Drinks With Benefits to life this fall — and today announces a powerhouse lineup of brand partners backing the experience. 

The event, taking place on Saturday, September 27, 2025, at The Altman Building in Chelsea, invites wellness-minded New Yorkers to discover new ways to drink. The winners of the first Zero Proof Choice Awards in six categories will also be revealed at the event after a panel of nine experts reviewed more than 200 submissions.  

With the global non-alcoholic beverage market projected to exceed $1 billion by 2025, Drinks with Benefits arrives at a defining moment for the industry..  

The one-day experience will feature over 60+ leading zero-proof and functional beverage brands alongside immersive culinary and cultural activations, including a Cipriani Café, Sage & Sage & Sound Meditation Experience guided by Dara Hart and, Surf Dating Lounge. 

Other highlights include:  

• Tasting Gallery – explore the tastes of the best in non-alcoholic and functional beverages.  

• Food Hall with Omakase Pairing Counters – intimate, food and pairing experiences from culinary partners including Spring Cafe Aspen, Seatopia, The Butcher’s Daughter, and Adoro Lei.  

• Mixology Lab – hands-on zero-proof cocktail sessions led by industry innovators such as The Pathfinder, The Alchemist’s Kitchen, and For Bitter For Worse.  

• Drinks Rhythm Lounge – a boho-inspired social space featuring live performances by such acts as Dragonfly of Maku, DJ Bellatrix, DJ Brooke Flecca and DJ CCNY coupled with curated NA pours. 

• NA Beer Garden – sample craft non-alcoholic brews while meeting the brewers behind them.  

• Live Podcast Lounge – hear Samantha Feher (Bravo and CAPSLOCK) and Sober Fit Girl host in-the-moment interviews with wellness leaders and beverage innovators. 

Photo moments will be curated by award-winning floral designer Lutfi Janania Zablah, featuring brands like St Buena Vida, Norie, and Society de La Rassi’s Sparkling Experience. 

Other top partners include:  

Cipriani, De Medici Imports, Brez, Fluere, Giesen Wines, Opius, Maschio, Riunite, Sentia, Abstinence, Asahi, Athletic, Bark & Bitter, Best Day Brewing, Bero, Fre Wines, Free Spirits, French Bloom, Good Girl RX, Good Time Brewing, Hightail, Hippie Water, Ish, Just Enough Wines, Kava Haven, Lagunitas, Mad Flora, Mingle Mocktails, Mocktail Club, OddBird, Ohho, Parch, Per Se Cocktails, Root Divino, Seaglass, Stursi, Surely, Three Spirits, Tomonotomo, Tomorrow Cellars, Upstate Elevator, Wolffer, All the Bitter, No More Cocktails, Wynk, For Bitter or For Worse, Aplos, Curious Elixirs, Delmosa Portfolio, Feragaia, Ghia, Happy Boards, Kin, Third Place Bar, Proof No More, Zero Proof Nation.  and the Spirited Away Shop.  

“This space is growing so fast and consumer demand is massive,” said Dan Abrams, founder of Bottle Raiders. “We launched Drinks With Benefits to give non-alcoholic and functional beverage brands the kind of high-quality, consumer-facing platform they deserve — and the industry has responded in a big way.”