Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
  • 2026 Awards
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Gustav Hossain-Endl of Shore Leave Restaurant Triumphs in Probitas White Blended Rum Daiquiri-Inspired Recipe Contest

PRESS RELEASE posted by Altamar Brands

Aug. 4, 2025 at 11:04 am

XLinkedInRedditFacebookEmail
Report Press Release
rumwhite blended rumaltamar brandsprobitasbartendersrecipe contestbarbados rum experience
Spirits Companies
  • image-01

Corona del Mar, CA (August 4, 2025) – Probitas, the award-winning multi-island white blended rum which has set a new gold standard for use in cocktails, crowned Gustav Hossain-Endl of Shore Leave restaurant in Boston, the grand prizewinner of its “Home & Away” drink recipe contest at Tales of the Cocktail in New Orleans last week. Gustav edged out five other finalists with his signature cocktail, the “H&E Frozen Daiquiri,” and will receive a seven-day trip to Barbados, including a Deluxe Pass to the annual Barbados Rum Experience.

The inaugural competition challenged bartenders to create a unique Daiquiri-inspired cocktail, blending “Home” (local) and “Away” (distant) flavors into one unforgettable cocktail – just like Probitas Rum, a fusion of rums from Barbados and Jamaica. Participants submitted a daiquiri-inspired cocktail recipe which included Probitas White Blended Rum and combined the contrasting themes and flavors derived from home (a familiar place such as where participants live, grew up or consider a “home place”) and away (somewhere new and different). Entries were judged on persuasiveness and effectiveness of capturing the Competition theme; quality of instructions for preparation of cocktail; originality and creativity; and “balance” of flavors in the cocktail. Gustav’s winning cocktail included: Probitas, Spiced Hazelnut Falernum, lime juice & zest, Jaggery, and Saline.

“Probitas has been my go-to rum for a daiquiri for a long time so when I created my drink, I wanted to add some of myself without losing the quality of the rum, or the essence of a daiquiri,” said Hossain-Endl. “In part, my inspiration was the daiquiri itself, its Cuban origins and its evolution. But my primary influence was my family; the union of two very different cultural heritages, meeting in the middle and creating something unique. This same spirit is very present in Probitas itself being a meeting of two different cultures of rum production. 

“The energy, creativity, and sincerity of the bartenders were thrilling,” said rum expert, award-winning distiller, and judge Maggie Campbell. “In my 20 years in the industry, I could not have dreamed up the innovative and delicious ideas the competitors had. From corn silk, to clay water, to cooling cumin notes in a blended daiquiri, I'll remember these Probitas creations forever.”

A version of Gustav’s daiquiri will be available at Shore Leave in Boston, a restaurant best known for Asian inspired dishes paired with an array of tiki cocktails.

About Probitas White Blended Rum

Probitas comes from two of the most iconic distilleries in two of the most respected islands in the Caribbean for rum making – Foursquare Rum Distillery in Barbados and Hampden Estate in Jamaica. This is the first time that a White Blended Rum has been made entirely in the Caribbean, from multiple islands and producers, with components selected by the rum makers themselves. Probitas is a blend of three distinct rums, blended by Master Distiller and Master Blender Richard Seale of Foursquare Rum Distillery in Barbados and marks the first time there has been a joint venture between

Caribbean distilleries to produce a blended rum. The components include Unaged Pot Still

Rum from Hampden Estate in Jamaica selected by Mr. Vivian Wisdom (Hampden’s Master Distiller at the time of blending), along with Unaged Coffey Still Rum and Two-year Aged Pot Still Rum from Foursquare Rum Distillery in Barbados, selected by Richard Seale. Probitas is distilled, matured, blended, and bottled in the Caribbean. No sugar, flavor, color, nor neutral/multi column spirit added. The expression was bottled at 47% ABV (94 proof) and is available throughout the U.S. and online for $29.99. 

About Altamar Brands LLC

Founded in 2005 by W. L. Lyons Brown, III, Altamar Brands is a small, entrepreneurial outfit founded to develop and import esoteric, artisanal spirits brands that offer unique and distinctive production stories in their respective categories. They include High n’ Wicked Whiskeys, Foursquare Exceptional Cask Selections Rums, Probitas Rum, R.L. Seale’s 12-Year-Aged Barbados Rum, Elvelo Tequila, Kubler Absinthe, Right Gin and Lágrimas del Valle Tequila.

# # #

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed. Stay Competitive.

Become an Insider to unlock exclusive CPG insights, data, education, and industry exposure for food & beverage leaders.

Industry Analysis

Context behind the headlines

Data & Reports

Category performance & trends

On-Demand Education

Expert-led video courses

Get Insider Access

Already an Insider? Log In


Latest News

Coca-Cola Tests Prebiotic Twist on Its Biggest Brands

Coca-Cola Tests Prebiotic Twist on Its Biggest Brands

KDP Gets Dirty With Soda Innovation, Flavor-Forward Energy SKUs

KDP Gets Dirty With Soda Innovation, Flavor-Forward Energy SKUs

Celsius Reveals Energy+ Hydration Line, Rockstar Rebrand

Celsius Reveals Energy+ Hydration Line, Rockstar Rebrand

SPONSORED POST
Innovation Moves Fast. Jel Sert Moves Faster. A Century of Proof.

Innovation Moves Fast. Jel Sert Moves Faster. A Century of Proof.

Marketplace

Private Label Drinks in Cans & Bottles - Beverage Specialists - mbabeverage.com

Private Label Drinks in Cans & Bottles - Beverage ...

View All|Post a Listing

Featured Jobs

Sales Representative - Fort George Brewery  - Fort George Brewery

Sales Representative - Fort George Brewery - Fort...

Assistant Cidermaker - Yonder Cider Co.

Assistant Cidermaker - Yonder Cider Co.

Automation Technician (Food & Beverage) - Barrel RM

Automation Technician (Food & Beverage) - Barrel R...

Packaging Operator - Craftsmith Beverage

Packaging Operator - Craftsmith Beverage

Sales Representative - Sarene Beer

Sales Representative - Sarene Beer

Market & Brand Manager – New York - Wolf Hound Nitro

Market & Brand Manager – New York - Wolf Hound Nit...

View All Jobs|Post a Job

More News

THE CPG INSIDER WEEKLY

THE CPG INSIDER WEEKLY

Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s

Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s

Hiyo Closes $20.8M Series B as Distribution Footprint Surges

Hiyo Closes $20.8M Series B as Distribution Footprint Surges

Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans

Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Head Brewer - Finney Hospitality Group - Finney Hospitality Group
  • Senior Beer Sales Representative — NYC & Long Island - Yamada Trading Inc - Yamada Trading Inc
  • Territory Sales Representative – Colorado (Denver Metro) - Pure Madness Group - Pure Madness Group
  • Brewer - Aloha Beer - Aloha Beer
  • Production Brewer I or Production Brewer II - Fort George Brewery - Fort George Brewery
  • Natural Food + Grocery Whole Foods Market Key Account Manager - Austin, TX - Green Spoon Sales - Green Spoon Sales
  • Second Shift Packaging Team Lead - Hendler Family Brewing Company - Hendler Family Brewing Company
View AllPost a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Coca-Cola Tests Prebiotic Twist on Its Biggest Brands
  2. KDP Gets Dirty With Soda Innovation, Flavor-Forward Energy SKUs
  3. Celsius Reveals Energy+ Hydration Line, Rockstar Rebrand
  4. THE CPG INSIDER WEEKLY
  5. Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s
  6. Hiyo Closes $20.8M Series B as Distribution Footprint Surges
  7. Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans
  1. 10+ Local Breweries Unite For Lone Tree Brewing GABF Pre-Party
  2. Craft Maltsters Guild Opens Registration For 2027 Malt Cup Submissions
  3. Living The Dream Brewing To Release Powder Run Pistachio Cream Ale
  4. NEWS: Waterloo Gin Launches “Pour Pink” in Partnership with Susan G. Komen this October
  5. Paramount Coffee Delivers “One Good Can of Coffee” With Its First Farm-Direct Cold Brew
  6. AccountTouch Announces Partnership with Andrews Distributing
  7. Botanic Tonics Introduces feel free Kava and feel free Functional Stick Packs at the 2026 NACS Show
  1. Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s
  2. Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans
  3. Martignetti Companies Adds 17 Markets As RNDC Deal Closes
  4. Stateside Brands Projects 4 Million Cases for Super Lyte in Year One
  5. Relaxation At The Center Of $300M Intoxicating Hemp Beverage Business
  6. Breakthru CCO Talks Backing Out of RNDC Deal, Priority Categories
  7. Seth Green’s Hellbent Cocktails Turned a Scrapped Robot Chicken Sketch Into A Brand
  1. Brewbound Live 2026: Charting Stone Brewing’s Future in a House of California Brands
  2. Feds’ Southern Glazer’s Bribery Probe Could Serve as ‘Template’ For Future Investigations
  3. Fall Chill Hits Beer Ordering in ‘Contractionary’ September Beer Purchasers’ Index
  4. Insider’s Week in Beer: 🥶 Pop-Tarts Turns Frosty on BuzzBallz Collab
  5. FTC Settlement Puts Southern Glazer’s Chain Pricing Under Watch
  6. Hiyo Closes $20.8M Series B as Distribution Footprint Surges
  7. Press Clips: People Moves at A-B, BrewDog & Molson Coors, the Walmart-ification of Kroger and More
View All|Submit News

Promoted PR Posts

Paramount Coffee Delivers “One Good Can of Coffee” With Its First Farm-Direct Cold Brew

Paramount Coffee Delivers “One Good Can of Coffee” With Its First Farm-Direct Cold Brew

Skip Shapiro Enterprises Surpasses One Billion Beverage Containers Recycled

Skip Shapiro Enterprises Surpasses One Billion Beverage Containers Recycled

Circle City Whiskey Co. Celebrates Success as It Expands 50/50 Club Whiskey Program Offering

Circle City Whiskey Co. Celebrates Success as It Expands 50/50 Club Whiskey Program Offering

Asterisk Imports Launches, Secures Exclusive U.S. Rights to Belgium's Kasteel Beer Portfolio

Asterisk Imports Launches, Secures Exclusive U.S. Rights to Belgium's Kasteel Beer Portfolio

RYTHM Introduces Lifted Lemon, a New THC Twist on Iced Tea and Lemonade

RYTHM Introduces Lifted Lemon, a New THC Twist on Iced Tea and Lemonade

Sovány Beverage Adds Grapefruit to Its USDA Organic Sparkling Water Line

Sovány Beverage Adds Grapefruit to Its USDA Organic Sparkling Water Line

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase