SUMMER 2023 | JUNE 14+15 | NEW YORK
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New Beverage Showdown: A Platform for Beverage Innovation

The New Beverage Showdown is the leading business pitch competition for the beverage industry. Designed to support and showcase new products and promising founders, it focuses on the innovators and entrepreneurs designing the products of tomorrow. The competition will take place on the BevNET Live Summer 2023 stage, creating a platform for the hottest new beverage brands to gain awareness amongst the industry and share their plans with judges who can help take their business to the next level.

The competition will be livestreamed on BevNET.com and BevNET's social platforms, reaching thousands of beverage industry professionals watching online from home. It will also feature live audience voting during the semi-final round.

Semifinal Round - June 14

12 semifinalists present 2 minute pitches.
4 judges provide immediate feedback.
Finalists chosen end of day

Final Round - June 15

6 finalists present 5 minute pitches across 2 rounds
4 judges engage in interactive Q&A.
Winner chosen end of day

Prize

$10,000 BevNET advertising package
Live interview on BevNET
Engraved trophy

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Presented By

New Beverage Showdown Semifinalists

New Beverage Showdown Judges

  • Kim Coffin, SVP & Chief Forager, Sprouts Farms Market - BevNET Live Summer 2023

    Kim Coffin

    SVP & Chief Forager, Sprouts Farms Market

    Kim Coffin, SVP & Chief Forager, Sprouts Farms Market - BevNET Live Summer 2023

    Kim Coffin

    SVP & Chief Forager, Sprouts Farms Market

    Kim Coffin, SVP and Chief Forager, joined Sprouts in 2012, bringing over 30 years of experience in the grocery retail space. Prior to her current role, she served as SVP of Non-Perishables at Sprouts for eight years. Before joining Sprouts, she held various leadership roles at Albertson for over 23 years.  Her experience spans product categories and merchandising disciplines including product selection, supplier partnerships, pricing and promotional planning, brand building, and product presentation. She has been married to her Husband Geoff for over 25 years and has one fur baby named Fancy.  Their hobbies include boating, golf, hiking, trips to Kauai, spending time with family and friends and breeding/showing Arabian Horses.

  • Andrew Guard, Founder, Right Coast Brands - BevNET Live Summer 2023

    Andrew Guard

    Founder, Right Coast Brands

    Andrew Guard, Founder, Right Coast Brands - BevNET Live Summer 2023

    Andrew Guard

    Founder, Right Coast Brands

    Andrew is the CEO of Right Coast Brands, a launchpad solution center for emerging beverage brands, and a co-founder of the soda brand Culture Pop. Previously, Andrew has served in various operational and executive roles for several successful beverage brands.

  • Dan White, Chief of New Revenue Streams, The Coca-Cola Company North America - BevNET Live Summer 2023

    Dan White

    Chief of New Revenue Streams, The Coca-Cola Company North America

  • Greer Tessler, Co-Founder, Simple Food Ventures - BevNET Live Summer 2023

    Greer Tessler

    Co-Founder, Simple Food Ventures

    Greer Tessler, Co-Founder, Simple Food Ventures - BevNET Live Summer 2023

    Greer Tessler

    Co-Founder, Simple Food Ventures

    Greer brings a background in strategic partnerships, business acceleration, and innovative marketing to the fund’s mission of better-for-you foods. Prior to Simple Food Ventures, she served as a business development manager at the design and technology agency Beyond, where she sold and managed projects worth +$1M for national grocery chain Albertsons Companies, Inc. She ventured into grocery during the 5 years she spent working with the advisory firm MediaLink.

  • John Craven, CEO & Founder, BevNET.com - BevNET Live Summer 2023

    John Craven

    CEO & Founder, BevNET.com

    John Craven, CEO & Founder, BevNET.com - BevNET Live Summer 2023

    John Craven

    CEO & Founder, BevNET.com

    As founder and CEO of BevNET, John Craven is a widely-recognized authority on the beverage industry and he is frequently cited in mainstream media. His vision shapes the editorial, publishing, and positioning of all of BevNET's properties, including BevNET.com, NOSH.com, BevNET Magazine, Brewbound.com and their associated conferences. John is a graduate of Boston College with a BS in Marketing and Computer Science.

  • Mike Schneider, CMO, BevNET / NOSH / Brewbound - BevNET Live Summer 2023

    Mike Schneider

    CMO, BevNET / NOSH / Brewbound

    Mike Schneider, CMO, BevNET / NOSH / Brewbound - BevNET Live Summer 2023

    Mike Schneider

    CMO, BevNET / NOSH / Brewbound

    Mike Schneider is BevNET’s CMO and the co-host of Taste Radio podcast. Mike has over 20 years of experience building products and brands. Mike loves soccer and will talk your ear off about the Arsenal. His favorite holidays are St. Totteringham’s Day and Michael Thomas Day.

  • Janki Gambhir, Sr. Director of New Revenue Streams | beverages, The Coca-Cola Company North America - BevNET Live Summer 2023

    Janki Gambhir

    Sr. Director of New Revenue Streams | beverages, The Coca-Cola Company North America

    Janki Gambhir, Sr. Director of New Revenue Streams | beverages, The Coca-Cola Company North America - BevNET Live Summer 2023

    Janki Gambhir

    Sr. Director of New Revenue Streams | beverages, The Coca-Cola Company North America

    Janki joins New Revenue Streams as the alcohol lead for North America. Janki most recently led the CCNA smartwaterTM business, where she redesigned the brand's growth agenda, architecture, innovation pipeline and crafted the brand’s first-ever sustainability plan. Previously, she spent two years leading strategy and innovation for CCNA Coca-ColaTM, launching Coca-ColaTM Energy, and Coca-ColaTM Cherry-Vanilla.

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Past Competitions

New Beverage Showdown Past Champions



hiyo
Poppi
Rise Brewing
Agua Bonita
Rau


Everything You Need to Know

What Past Competitors Say

"We approached the BevNET New Beverage Showdown with the sole intent of winning it all. That caused us to sharpen up in every way and to really question all aspects of the business, because we’d have to ace live presentations to industry experts. That self-evaluation truly helped us on our path to understanding the “what,” “how,” and “why” behind Health-Ade at a critical time in our growth." - Justin Trout, Co-Founder & COO, Health-Ade Kombucha

"The New Beverage showdown was a great experience. It provided insightful feedback from industry experts, and helped open doors to vital resources to help us continue to grow our brand. Most importantly, we had a blast!" - Stephen Ellsworth, Co-Founder, Poppi

"Being a part of the BevNET Live 2015: New Beverage Showdown helped create brand awareness for MALK within the beverage industry. Many doors opened from raw materials to distribution after our participation. For any new beverage business looking to make the right connections, I would highly recommend participating in this amazing event!" - August Vega, CEO, MALK

"Winning Bevnet's New Beverage Showdown has given RAU the highlighted exposure necessary to develop strong supply chain, distribution and national marketing relationships." - Daren Meyers, Co-Founder, RAU

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