Best Packaging Innovation

Coconut Cartel

2014 is a first for BevNET in that we’re awarding a beverage in which the liquid never leaves its original package. Coconut Cartel is simply a Malayan Dwarf coconut that aside from laser etching of the company’s logo, is unadulterated in the most literal sense. Apart from the branding, the company has marked each coconut with a red dot, informing consumers of the appropriate spot to punching a hole in it. By maintaining the coconut water in its original shell, consumers are privy to a smooth and full-bodied flavor and unique drinking experience that feels more appealing any other package available.