Best Tea or Tea-Based Beverage

Matcha LOVE

Ito En’s Matcha LOVE is the winner of BevNET’s Best Tea or Tea-Based Beverage of 2015. In a breakout year for matcha-based beverages, Matcha LOVE’s ready-to-drink line has the best potential to lead the nascent category. Blending organic green tea and organic matcha, the products are well-conceived and on-trend, offering consumers a smooth drinking experience in an unsweetened and zero-calorie format. We look forward to seeing the line develop in 2016 and beyond.