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Created: 7/2/2008 / Last Update: 8/15/2008 8:06:58 AM
Manufacturer's Brand Overview:
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Cell-nique® The 1st Green-a-licious Organic Supergreen Drink
Lets be totally honest… Do you normally eat or drink your 8 – 10 servings of Fruits and Vegetables that the USDA, American Cancer Society or your Mother recommends?
Drinking Cell-nique each day leads to fulfilling 4 daily steps toward cellular fitness, cellular longevity and cellular radiance!
1) Cleanse your Cell’s of Toxins Waste,
2) Nourish your Cells with 31 Organic Whole Superfoods,
3) Alkalinize your body to strengthen your immune system and reduce cancer risk factors,
4) Live Consciously Each Day… Talk to your Cells… They Love You Unconditionally :)
31 Super Foods… 11 Supergreens, 5 Superfruits, 7 Superimmune Herbs, 3 Supervegetable Protein and 4 Superbrain Herbs, Sweeten with Agave with over 400% Vitamin C, 330% Vitamin E and ORAC Anti-oxidant value of 1400+
All flavors have same integrative physician-formulated certified organic alkaline-forming superfoods that detoxify and rejuvenate on a cellular level with high energy phyto-nutrients and cleansing anti-oxidants. But we try to make each flavor taste very different so that everyone can find their favorite flavor.
Are you staying ahead of the pack EACH DAY, by keeping it REAL… Real Sustainable Energy from Organic Super Food nutrition, not stimulants like caffeine and sugar.
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Pomegranate
Category: Juice: Fruit Juice; Packaging: 12 oz bottle
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BevNET Review:
The Pomegranate flavor of Cell-Nique was the first flavor sampled for review. The formulation, which has a massive ingredient list to back the drink's "31 fruits and vegetables," has a very raw feeling to it. There's a vegetable-like aroma to the product, which gives way to raw notes of fruits and vegetables, grain like flavors, and a light level of sweetness. Although it's hard to discern any of the individual flavors from the mix (aside from wheatgrass perhaps), including pomegranate, the drink's advertised flavor, we still found it quite enjoyable to drink. The flavor itself, which tastes like something you'd get at a health food smoothie bar, isn't the type of thing that whets your appetite, but the authentic and wholesome feeling of the drink would keep us coming back for more. It has only 84 calories and 13g of sugar per bottle and, unlike some of the bigger smoothie brands, the drink isn't loaded with filler juice. Packaging and the drink's high price tag are going to be the struggling points. While the name "Cell-nique" is clever, it sounds like something that would better suit a supplement rather than a wholesome product like this one. Otherwise, our only other thought is that USDA Organic certification would likely go a long way with the likely buyer.
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Added: 7/2/2008 12:23:27 PM | Updated: 8/12/2008 8:13:03 AM
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Added: 7/2/2008 12:23:27 PM | Updated: 8/12/2008 8:13:03 AM
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Kukicha Tea
Category: Tea: Sweetened; Packaging: 12 oz bottle
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BevNET Review:
Cell-nique's Kukicha Tea flavor has the most complex taste of the entire lineup. This is due, at least in part, to the nutty flavor of kukicha, a green tea blend made from the stems and stalks of green tea. This grassy tea flavor essentially overpowers the other more muted flavors of the drink. This might not be a bad thing, especially for consumers who like green tea but aren't so fond of some of the more earthy flavors in the drink. Either way, we enjoyed the Kukicha Tea variety quite a bit and it is our favorite of the Cell-nique brand. As mentioned in the other reviews, packaging is the most obvious area for improvement. In this case, the use of green tea, which is widely recognized as having health benefits, could be worked into the packaging a bit more. Still, we really love the flavor -- it's definitely the best of the line.
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Added: 7/2/2008 12:23:27 PM | Updated: 8/12/2008 8:13:03 AM
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Apple
Category: Juice: Fruit Juice; Packaging: 12 oz bottle
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BevNET Review:
The Apple flavor of Cell-nique has the strongest and most pleasant fruit flavor of the lineup. Compared to the other flavors, it actually tastes rather sweet, although it's really not when compared against other beverages. The nutritional panel is loaded with good things, including vitamin A, C, E, iron, and calcium. The same goes for the ingredients label which, like the other flavors, reads like an exotic smoothie concoction from a health food store. All in all, it's a satisfying product, both in terms of flavor and substance, which there certainly is no shortage of. Packaging is the biggest place for improvement, with the name conflicting with otherwise inviting package. In addition, we'd like to see the flavor name and associated fruit graphic placed in a more prominent location. Overall, really like the flavor and what this drink is about, but we're not convinced that the current packaging will make a splash with consumers.
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Added: 7/2/2008 12:23:27 PM | Updated: 8/12/2008 8:13:03 AM
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Citrus Vanilla
Category: Juice: Fruit Juice; Packaging: 12 oz bottle
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BevNET Review:
Of all the Cell-nique flavors, this is the only one that really tastes "flavored." The citrus and vanilla flavors give the drink a flavor that is probably best compared to a creamsicle. It's not a bad flavor per se, but it is a bit stronger than we'd like, especially since this flavor, unlike the others, comes with accent flavor first and nutritional flavors second. Packaging is, however, the most appealing of the bunch, which is the result of using a brighter, more appealing color than the other flavors. Overall, this was our least favorite of the line.
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Added: 7/2/2008 12:23:27 PM | Updated: 8/12/2008 8:13:03 AM
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