Brad Avery

Brad Avery

Senior Reporter

Brad is a Reporter for BevNET.com.

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Posts by Brad Avery

A TikTok Mix-Up Leads to Big Boost for Happypop

Happypop, a brand of functional energy drinks created by Koia co-founders Maya French and Dustin Baker, saw online sales leap over 31,000% last week when TikTok creator Emmy posted a video about discovering a “happy” drink she had been buying.

BlueTriton Grows Water Offerings with Hawaii Volcanic Distro Deal

Premium water maker Hawaii Volcanic has inked a distribution deal with top U.S. bottled water manufacturer BlueTriton to service the Hawaii-based brand in retail, home and office accounts through its ReadyRefresh Direct Delivery platform.

Liquid Death Closes $67M Funding Round

As it looks to scale up to meet fast-rising demand for new innovations, Liquid Death announced this morning it has closed a $67 million funding round at a valuation of $1.4 billion. The financing adds to the more than $200.6 million the better-for-you beverage maker has raised since 2019, while the new valuation is double the $700 million valuation it touted following its Series D round closed in 2022.

Dyla Puts Weight Behind Stur, Co-Branded Mixes Amid #WaterTok Boom

Dyla has seen revenue increase by over $30 million in the past year, “well over” the $100 million mark, as it has sold “over 1.5 billion liquid and powder servings of drink mix,” founder and CEO Neel Premkumar told BevNET this week.

ROAR Organic Brings In $10M Investment from Factory, LLC

ROAR Organic announced today it has received a $10 million investment from equity stakeholder Factory LLC, aimed at supporting the hydration beverage brand as it experiences recharged growth in national retail.

Whole Foods to Open Mini “Daily Shop” Stores in New York

The Amazon-owned grocery chain announced today that it will begin opening up new “small-format” stores, called Whole Foods Market Daily Shop, for quick trips in several urban markets, beginning with a Manhattan location this fall.

Monster: Q4 Sales Up Double-Digits amid Lower Freight, Higher Pricing

Though finishing slightly below some analyst expectations, Monster Beverage Company reported strong double-digit growth in its Q4 and full year 2023 earnings report yesterday, as improved expenses boosted gross profit even as headwinds from its alcohol business and Bang acquisition impacted results.

Zevia: Sales, Volume Growth Returns in Q4 After Long Slump

After months of struggling sales amid supply chain disruptions, stevia-sweetened soda maker Zevia reported a return to growth in its Q4 and full year 2023 earnings report yesterday. Net sales in Q4 grew 6.9% to $37.8 million, ending a period of consecutive quarterly declines. Full year earnings rose 2% to $166.4 million.

BLK & Bold Expands Charitable Mission with New Non-Profit Foundation

The Des Moines, Iowa-based brand announced the new 501(c)(3) non-profit today, which will be run by BLK & Bold co-founder and Chief Values Officer Rod Johnson. The company currently donates 5% of gross proceeds to a group of 14 different organizations as part of its For Our Youth (FOY) Initiative.

Can Sacred Energy Take Yaupon Mainstream?

Sacred Energy was founded this year by Paul Frantellizzi, a CPG entrepreneur specializing in natural health and wellness foods and supplements, along with his wife and chief brand officer Pamela Peters and business partner Billy Brown, the owner of yerba mate products maker Sol Mate Beverage Group.