Liquid Death will pay stores a monthly volume-based sponsorship fee to allow accounts to purchase product through Amazon or other retailers, which can then be resold at the standard SRP.
Cannabis beverage producer Cann announced today it has acquired Toronto-based CBD drink maker Sweet Reason, marking the company’s first acquisition as it seeks to build out a platform for alcohol alternatives. Terms of the deal were not disclosed.
The California-based scented bottled water brand is preparing to relaunch this fall after supply shortages forced it into a long hibernation last year, said CEO Shawn Griffis, and will debut an expanded product portfolio including new sparkling and kids lines.
Most of the $17.5 billion in annual energy drink sales has, traditionally, come from young, male consumers. But that’s beginning to change. In recent years, brands like CELSIUS and Alani Nu have seen triple-digit sales gains with much of the growth being credited to women entering the energy category.
Cloud Water Brands, the New York-based beverage company behind a line of CBD-infused and immunity drinks, has raised $5 million as part of its Series A funding to support nationwide distribution expansion.
Botanical-infused sparkling water brand Aura Bora announced today the closing of a series A funding round that brings its total lifetime financing north of $10 million. The raise was led by Siddhi Capital, with additional participation from other firms as well as Waterloo co-founder Clayton Christopher.
Barely four months after its initial reveal, Eat the Change’s Just Ice Tea is rolling out to stores this week. Seth Goldman, co-founder of Eat the Change and Honest Tea, first announced the new line of ready-to-drink teas in June, only two weeks after The Coca-Cola Company announced it would discontinue Honest Tea by the end of this year.
As the slow grind of regulatory bureaucracy continues to stunt expansion of the CBD beverage market, infused sparkling water and gummy maker Daytrip is the latest brand to branch outside of the hemp category with its new product line: Daytrip Prebiotic Soda.
Last summer, CPG industry veteran Dan Stangler was named CEO of Brew Dr Kombucha, passed the mantle from Matt Thomas, who founded the company in 2003. Now, a little more than a year later, Stangler said the brand’s fundamentals are in order and he’s ready to drive national expansion.
Co-founder Vanessa Dew has been named interim CEO of Health-Ade Kombucha, following the departure of chief executive Jack Belsito earlier this summer, the company has confirmed. Co-founder and Chief Mission Officer Daina Trout told BevNET this week that Dew is stepping into the position after Belsito chose to move on from the brand after spending about a year as its CEO.
As consumers continue to cut their alcohol intake and embrace zero proof alternatives, startup retailer Sèchey is working to ensure that shoppers looking for non-alc beer, wine and spirits don’t get hung out to dry. Founded in 2021 by CEO Emily Heintz, Sèchey (French for ‘dry’) is a South Carolina-based retailer specializing in non-alcoholic beverage alternatives.
As it navigates the Chapter 11 bankruptcy process, Utah-based direct selling company NewAge, Inc. announced last week it has entered a definitive agreement to sell its DSD distribution business to Colorado-based Legacy Distribution Group.
As the company looks to its new FITAID Energy line as a fast-growing sales leader, NFL star Bishard “Budda” Baker has invested an undisclosed amount into functional beverage company LIFEAID to help support the brand’s expansion.
United Sodas of America co-founder Marisa Zupan announced she has stepped down as the brand’s CEO and will move into an advisory role with the company. She hands the reins over to co-founder Craig Roscoe, the company’s largest shareholder who is assuming the CEO role.
